Unit 3 Assignment – Top 5 Business Writing Tips (BUS311 Managerial Communication)

 

Unit 3 Assignment: Top 5 Business Writing Tips

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 Unit 3 Assignment Unit 3 Assignment – Alternative Formats (136.795 KB)
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In business, composing a message requires following a few key steps. The writer must adapt to his or her audience, choose powerful words, selecting the right medium and proofreading. In this assignment, you are going to practice using a blog as a medium for delivering your message.An example of a blog is attached. See the Readings and Resources section for an example of a vlog. See the attached document for complete instructions and grading rubric.  

September2019

Top 5 Tips for Effective Business Writing

THE BUSINESS POST

Hello and welcome back to this month’s “The Business Post,” where every month we discuss ways to
improve yourself in the business world. This month, we will be diving into the Top 5 Tips for Effective
Business Writing. When it comes to writing emails, composing mail or finalizing reports, it is important
to have strong business writing skills. Here below are some of the best tips for getting there:

1. READ! – No bit of writing advice is complete without the directive to read. And for good reason. Learning to
write well is like learning a language. You should read what you want to write, which means consciously
combing through business publications and news reports in order to pick out vocabulary, terms and ideas that
others use in their writing (Roltman, 2013).

2. STRUCTURE! – Make what you’re writing is easy to follow by structuring it well. Have one-point flow naturally
into the next. Spend time planning your structure when you start and you’ll save time at the writing stage – and
the result will be better. Also, avoid long and complicated sentences. Use simple world and phrases in order to
get your point across (SpeakFirst, 2016).

3. PAY ATTENTION TO YOUR READER! – Know your audience. An email to an important client should use a much
different tone, style, and vocabulary than an email to your significant other. But you also need to account for
your readers’ knowledge, value, and biases in order to win them over. Only by understanding how your readers
think and feel can you focus your language in a way that best resonates with your audience (Roltman, 2013).

4. KNOW THAT YOU’RE TRYING TO ACHEIVE! – Understand what your aim is. Sometimes you simply need to give
information, but often you will be seeking to influence others. Either way, it is important to get your point
across effectively, and being as clear as possible about what your goal is will allow you to formulate key
messages that achieve it (SpeakFirst, 2016).

5. PROOFREAD! – When you have completed your final draft, read through it one or two more times to pick up on
missing or misplaced punctuation, misspelling, and other typos. Nothing can kill your credibility faster than a
typo can (Roltman, 2013).

Writing, like anything, takes years to master. But by focusing more consciously on what you’re reading
and what you’re writing — at the level of the entire document, the paragraph, the sentence, and the
word — you can become more conscious of the effects your writing has and deploy them with
authority (Roltman, 2013).

Remember to tune in next month when we will discuss how to “Dress for Success!”
Have a great day!

References

SpeakFirst. (20 January 2016). 10 Top Tips for Effective Business Writing. Retrieved 24 September 2019, from

https://blog.speak-first.com/10-top-tips-for-effective-business-writing

Roltman D. (15 September 2013). HuffPost. 5 Business Writing Tips to Make Readers Hang on your Every Word.

Retrieved 24 September 2019, from https://www.huffpost.com/entry/5-business-writing-tips-t_b_3600479

https://blog.speak-first.com/10-top-tips-for-effective-business-writing

https://www.huffpost.com/entry/5-business-writing-tips-t_b_3600479

Due Date: 11:59 pm EST, Sunday of Unit 3
Points: 100

Overview:

In business, composing a message requires following a few key steps. The writer must
adapt to his or her audience, choose powerful words, selecting the right medium and
proofreading. In this assignment, you are going to practice using a blog as a medium for
delivering your message.

Instructions:

• Use information from the Readings and Resources to develop your Top 5
Business Writing Tips.

• Create your blog in a Word document.

Requirements:

• Research effective blogs and set up your Word document to look like a blog.

• Be creative in your layout.

• Have a title, date, introduction, body and conclusion.

• Avoid plagiarism, summarize, quote and include your references in APA format.

• Proofread and spellcheck.

Be sure to read the criteria by which your work will be evaluated before you write
and again after you write.

BUS311 – Managerial Communications

Business Writing Tips Assignment

Evaluation Rubric for Top 5 Business Writing Tips Assignment

CRITERIA Deficient Needs
Improvement

Proficient Exemplary

(0-13.9
points)

(14-15.9
points)

(16-17.9
points)

(18-20 points)

Content and
Substance

Content does
not address
any business
writing tips.

Content
addresses les
than five
business writing
tips and
relevant details
are lacking.

Content
addresses five
business
writing tips with
three relevant
and sufficient
details.

Content
addresses five
business
writing tips and
details are
relevant, on-
topic and
substantive.

Organization Blog format is
not used.
There is no
structure to the
blog.

There is an
attempt at blog
format, but
there are some
organizational
issues.

Blog format is
used, but there
are some
organizational
issues.

Blog format is
used and the
structure
substantially
communicates
a clear
message.

Tone Professional
tone/style is
not employed.

Professional
tone/style is
inconsistent.

Prefessional
tone/style is
consistent.

Professional
tone/style is
carefully
crafted and
enhances the
message.

Sentence
Structure,
Word Choice
and
Transitions

Sentence
structure and
word choice
are deficient;
not transitions.

Sentence
structure is
lacking, word
choice is poor;
some
transitions.

Sentence
structure
exists, but
does not vary,
word choice is
good;
transitions
employed.

Sentences are
complete, and
their structure
and length are
varied, creating
fluidity. Excess
phrases and
sentences are
eliminated for
greater clarity.
Concise style
with transitions
employed.

Grammar,
Punctuation,
and Spelling;
Error-Free
Writing

Writing with
significant
errors.

Writing with
some errors.

Writing with
few grammar,
punctuation, or
spelling errors.

Writing with no
errors.