SLP Creative Value

Need help writing a paper after watching a YouTube video, research a firm that interests you and on which you can obtain sufficient information. I suggest you use Forbes.com or Businessweek.com.

Apply Porter’s value chain model to the firm you selected. What is your firm’s competitive strategy? Who are the firm’s major competitors? Describe the firm’s business model. Describe the tasks that the firm must accomplish for each primary value chain activity. How would the firm’s information systems contribute to the firms’ competitive strategy, given the nature of its business? You can present this in a set of bullets and associated discussion in 2 to 3 pages.

Creating Value

Watch these Harvard Business Review videos featuring Michael Porter and his Value Chain Model in terms of Competitive Forces.

Interview with Dr. Michael Porter on the use of the Value Chain Strategy:

Porter’s Value Chain Overview, a series of 5 videos:

Research a firm that interests you and on which you can obtain sufficient information. I suggest you use Forbes.com or Businessweek.com.

Apply Porter’s value chain model to the firm you selected. What is your firm’s competitive strategy? Who are the firm’s major competitors? Describe the firm’s business model. Describe the tasks that the firm must accomplish for each primary value chain activity. How would the firm’s information systems contribute to the firms’ competitive strategy, given the nature of its business? You can present this in a set of bullets and associated discussion in 2 to 3 pages.

Required Readings:

Anand, A., Coltman, T., & Sharma, R. (2016). Four steps to realizing business value from digital data stream. MIS Quarterly Executive, 15(4), 259-277.

Blohm, I, Leimeister, J.M., & Krcmar, H. (2013). Crowdsourcing: How to benefit from (too) many great ideas. MIS Quarterly Executive, 12(4), 199-211.

Chen, H., Schütz, R., Kazman, R., & Matthes, F. (2017). How Lufthansa capitalized on big data for business model renovation. MIS Quarterly Executive, 16(1), 19-34.

Chereau, P. and Meschi, Pierre-Xavier (2018). Read Chapter 6 in:  Strategic consulting: Tools and methods for successful strategy missions. Palgrave Mamillan.  

Available in the Trident Online Library.

Henningsson, S., & Kettinger, W. (2017). Managing IT integration risk in acquisitions. MIS Quarterly Executive, 15(1), 1-19. 

Hess, T., Matt, C., Benlian, A., & Wiesbock, F. (2016). Options for formulating a digital transformation strategy. MIS Quarterly Executive, 17(1), 123-139. 

Ives, B., Palese, B., & Rodriguez, J. A. (2016). Enhancing customer service through the Internet of Things and digital data streams. MIS Quarterly Executive, 15(4), 279-297.

Sia, K. S., Soh, C. S., & Weill, P. (2016). How DBS bank pursued a digital business strategy, MIS Quarterly Executive, 15(2), 105-121.

Singh, A., & Hess, T. (2017). How chief digital officers promote the digital transformation of their companies. MIS Quarterly Executive, 16(1), 1-17. 

Schlagwein, D., Thorogood, A., & Willcocks, L. P. (2014). How Commonwealth Bank of Australia gained benefits using a standards-based, multi-provider cloud model. MIS Quarterly Executive, 13(4), 209-222.

Winkler, T. J., Benlian, A., Piper, M., & Hirsch, H. (2014). Bayer Healthcare delivers a dose of reality for cloud payoff mantras in multinationals. MIS Quarterly Executive, 13(4), 193-208.

Dell EMC World. (2016, October 19). Developing an IT strategy to transform the business [Video file]. Retrieved from 

TIBCO Products. (2014, September 9). Total Architecture: Business-IT alignment in practice [Video file]. Retrieved from 

InfoTechRG. (2016, September 21). Info-Tech webinar: Define an IT strategy and roadmap [Video file]. Retrieved from 

https://youtu.be/I1z5xiKprAQ

Harvard Business Review. (2008, June 30). The five competitive forces that shape strategy [Video file]. Retrieved from