Responses

Continue the discussion by providing your classmates with additional insights, perspectives, and critical thoughts on institutional support for SEM. 

Respond 2 classmates discussion

below is 2 classmates discussions and the discussion you did for this assignment

speak in first person. Speak as you are talking to each classmate directly

Michele

Lesley University has invested in their web site working with marketing and following their enrollment management strategy. They have made it a visual experience meaning that there are videos of students, campus and the experiences available in Cambridge.

 

The web site is positioned to drive students to various tabs that are of interest to prospective and current students. The intent is to entice the prospective student to explore and want to learn more about Lesley. There is information on campus events, how to contact admission counselors, academic programs that are offered, tuition costs and financial aid. They can sign up for different events through the web site making it convenient since they are already there.  

The website has stories about student, alumni and faculty experiences on and off campus that focus on their recent accomplishments regarding career, community service, and other contributions to the Lesley community.

Lesley University’s goal with their web site is to get their mission out to as many potential students as possible and to share all that the university has to offer.  Strategic Enrollment Management is supported across the institutions and that is reflected throughout the web site providing information of their mission, support and opportunities for the student.

References

Lesley University: Lesley University. (2020). Retrieved from

https://lesley.edu/

 

Tiffany Discussion:

The enrollment management team at CUNY City includes the office of admissions as well as the offices of the registrar, bursar, financial aid, and evaluation and testing (The City College of New York).  Each office displays a welcome message for new students that may not be familiar with the functions carried out there as well as has navigation for contact information and resources, like presentations or forms needed throughout your time as a student.  I thought the evaluation and testing office addition to the team was an interesting one, especially since most students do not have to use the placement exam service anymore.  According to their new policy, only a portion of ESL students must take the writing test to be registered in the correct course level (The City University of New York).  Though other offices are not officially listed as part of the team, they play a role in attracting and retaining students at the college.  For example, some students come to CUNY City because of research opportunities they cannot get at other CUNY schools or they may want to come to CUNY City to be a part of a varsity team which combined have 63 conference titles (The City College of New York).  Following the latter example, if a student enrolls as a member of the soccer team and does not get much playing time they may not persist to the following year.  Cooperation from all of these offices allows for a better experience from prospective student through to alumnus.  On the topic of ease and collaboration, it sounds as though there is a new technology system being implemented for students, faculty, and staff to access account information.  Hopefully this will enhance the student experience and improve integration of data for these offices to be able to work together more seamlessly.

The City College of New York.  (n.d.).  Retrieved January 31, 2020, from https://www.ccny.cuny.edu

Running Head: DISCUSSION 1

DISCUSSION 2

Strategic Enrollment Management

Student Name

Tutor’s Name

Date

Strategic enrollment management has been an issue for Caltech University since its foundation. Enrollment guidelines and academic programs have been assessed for quite a long time by the institution with the mission to select an ideal pool of students. Alongside this mission to enlist an entire student populace, a higher education environment is rapidly changing. The socioeconomics of students, scholarly readiness of understudies, and how students communicate have introduced new issues for institutions trying to enlist and enroll students.

These targets have been practiced by the enrollment council, who comprehend the factors that impact institution choice. These factors incorporate students’ qualities, environmental issues, and institutional traits, the academic condition, and students’ background with regards to academic performance. Caltech has also introduced financial aid to new students to both address budgetary issues and as an enrollment tool for new students. Albeit money related support is helpful for admission in enrolling, it has significant monetary ramifications. At the point when an excessive amount of aid is allotted, it can put a critical financial related strain on institutions.

Those institutions that fail to engage in strategic enrollment management may experience the ill effects of an absence of familiarity with changing conditions and may neglect to adjust to perceived movements, which at last may prompt enlistment issues. These enrollment issues could come as startling enrollment declines and financial challenges.

Institution management must decide to search within to determine whether their authoritative structure is working adequately to create the essential enlistment results to address the issues of the entire institution. Notwithstanding enrollment and the monetary ramifications of markdown rates, the problems of retention, and subsequently graduation, are likewise significant elements for organizations to know about in the enlistment procedure.

Reference

The Integrated Postsecondary Education Data System. (n.d.). Retrieved from https://nces.ed.gov/ipeds/