RESEARCH PAPER

 

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The purpose of this assignment is to research the technology solution category that you identified PROJECT PART 1 (PROPOSAL) of the project. Make sure your professor has already approved the technology selected. Avoid giving a detailed explanation of any specific vendors/products that you will be considering.

  • This paper is NOT about the organization you have selected for your project. You should not be mentioning your organization in this paper.- Netflix organizations 
  • The paper should be seven  pages (not including cover page, table of contents, bibliography and appendices), double spaced, using Times New Roman font, 12-point, using 1 inch margins, and headings for the paper format requirements.
  • The paper must use at least five authoritative sources. Please do not use Wikipedia.

The Research Paper should consist of the following.

  1. Cover page
  2. Table of contents
  3. Introduction

    Half to one page
    Explain the purpose of this paper.
    Provide an overview of the contents of the paper; for example, identify sections.

  4. Technology Solution Category Research

    Four to six pages
    NOTE: Here, you will perform in-depth research of the technical solution category that you identified in PROJECT PART 1 (PROPOSAL).- Communication technology For NETFLIX 
    Explain what this technology is for. What is its business purpose?
    Describe technical details. How does the technology work? What are the key components?
    Explain how this technology enables business innovation.
    Corporate social responsibility (CSR) is an important issue for organizations. CSR could be demonstrated internally (e.g., work environment/conditions) or externally (e.g., service to community). What can the organization do to demonstrate CSR with the implementation of this technology?

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  5. Key vendors/market players
  6. Advantages

    Half to one page
    Identify the advantages of this technical solution category.

  7. Disadvantages

    Half to one page
    Identify the disadvantages of this technical solution category.

  8. Summary

    Half to one page
    Summarize key points

  9. Bibliography

The written document for this assignment should follow the APA style of citing references in the text and on the bibliography page. Make sure the sections of the paper are clearly labeled. Ensure correct spelling and grammar (use built-in tool with MS Word).

1

Running Head: week 2 proposal

4

Proposal

Week 2: Course Project Proposal

Krishna Patel

DeVry University

Keller Graduate School of Management

MIS 540 – Innovation Through Technology

November 7, 2020

Table of contents

Introduction………………………………………………………………………….. 3

Background of the company………………………………………………………… 3

Business Problems ………………………………………………………………………………….. 4

Technology Solution……………………………………………………………………………. 4

Reference……………………………………………………………………………… 5

Introduction

Netflix is a company that has dominated the entertainment sector, mostly the movie world and domain from the recent past. The company was formed by American entrepreneurs in the year 1997. The company was formed in the Scotts Valley in California, where it has since grown to be among the world’s best and leading entertainment platforms. The company first opened as a movie rental service that involved the users ordering movies, and they received their movies in DVD form in their respective posts (McFadden, Bergan, Lang, McFadden & Bayrakdar, 2020). The policy that was in use by the time was that one could receive a movie or several movies on DVD and then repost them back to Netflix when they were done watching. From then, Netflix has developed from the DVD story to the current point where it offers live streaming of millions of movies depending on the viewer’s choice. Moreover, the company has facilitated several movie productions and filming. This is a significant breakthrough and thrives that the company receives.

Background of Company

The company has a job to offer the best movies and films to their esteemed viewers from time to time. This implies that there are relentless activities daily by the IT staff and other personnel in the company. Their main objective is to deliver service and beat the competition in the market. Several aspects and objectives are executed in the Netflix Company (McFadden, Bergan, Lang, McFadden & Bayrakdar, 2020). These objectives are done in favor of the paid subscribers and the members who view movies countrywide. Over 190 countries have the involvement of their citizens in the Netflix platform. The booming and thriving service witnessed in the market is because the Netflix Company serves its customers. For example, the company facilitates the live streaming of several million movies with the bitrate that is well fit and affordable by a single respective customer. Such a consideration helps the company realize a better number of customer s and viewers worldwide.

Business Problems

Even though Netflix is the world’s driving web amusement, they are confronted with the difficulties of adjusting the expense and substance to keep watchers viewing. Unique substance makes an upper hand against other streaming associations, for example, Amazon and Hulu, however Netflix doesn’t possess a larger part of their unique programming. When the rights lapse, the first substance gets the opportunity of being appeared on an opponent help. Absence of interest in unique substance can prompt a decline in the library substance and providers of material can turn into its rivals (Sharma,2020).

Despite the strategies that the Netflix company puts in place to help deliver equivalent and worthy service to its customers, there are some grey areas that the company needs reinforcement to ensure the perfect function of every aspect that leads to the profits and the thriving if the company.

Technology Solution

In the technology solution framework that needs to be implemented in the Netflix company, communication technology is essential in the potential technology solutions that need reinforcement (Review, 2020). Communication between the customers and the company is among the main factors that keep the company the thriving business stage. Communication allows the company to receive feedback and opinions from its respective customers regarding the services and its impacts on their entertainment life.

The company’s communication technologies help the company get aces and reach to the customers while providing the needs and the respective and intended services to their esteemed viewers. Communication technology is the prime factor that drives the company to realize profits and adequate services (Review, 2020). However, there is a need to improve the communication technology to the point that allows the direct interaction between the customers who are the viewers and the company. This will build a bond between the customers and Netflix, where the customers will feel cared for and recognized. Moreover, when the communication technologies are improved, a better supply and procurement from the company to the customers is realized.

Communication is the critical factor that enables the agreements and the execution of transactions. This leads to better supply chain management in the industry of filming, as far as Netflix Company is concerned. The supply chain management will benefit from improving the communication technology that the company uses, where it will provide and relay the services needed by its customers without any hitches and difficulties.

Reference

McFadden, C., Bergan, B., Lang, F., McFadden, C., & Bayrakdar, I. (2020). The Fascinating History of Netflix. Retrieved 1 November 2020, from https://interestingengineering.com/the-fascinating-history-of-netflix

Review, M. (2020). Netflix – MIT Technology Review. Retrieved 1 November 2020, from

http://www2.technologyreview.com/tr50/netflix/

Sharma, S. (March 10, 2020). Netflix SWOT & PESTLE Analysis. Retrieved from

Netflix SWOT and PESTLE Analysis

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