Marketing DISCUSSION BOARD DUE in 8 HOURS

 2 DISCUSSION BOARDS DUE IN 8 HOURS. It is very simple THIS IS NOT A PAPER!!! they are two SEPARATE questions that need to be answered separately and they ONLY need to be a minimum of 200 words! just answer each question and provide the reference and any citations in APA format.

2.1 Consumer vs Business Marketing

Compare and contrast business to consumer (B2C) and business to business (B2B) marketing identifying two similarities and two differences.  Support your response one ore more citations with reference, and specific examples.

 

2.2 Social Media and Market Research

Do an Internet search on social media monitoring to identify two sites and/or tools that are free and can be used to gather data from social media. Briefly describe the two sites and/or tools, and discuss how these sites and/or tools can be used to market and monitor products or services. Be certain to include citations and references for the websites.