Industrial Marketing Assignment

i have assignment Industrial Marketing assignment, word count MAX 1500 words

Task •

This is an individual task.

• The task focuses on areas studied to date, requiring you to show knowledge and application in the parts stated.

• You should upload a single, correctly formatted document which may also include any relevant tables and diagrams

Choose one of these industrial products:

Electrical Motors (for industrial uses, not for home appliances)

Bearings

ABS (plastic) in pellets

Edge banding for furniture

Hydraulic presses

Molds for plastic injection

Stainless steel

l Aluminum foundry

Fiber glass

Sulfuric acid

Chipboard –

1. Make a short desricption about the product, uses and key charectersitics (25 points)

2. Develop the following marketing strategies:

o Market segmentation (15 points)

o Price strategy (15 points)

o Differentiation strategy (15 points)

o Economic and technological influences (15 points)

o Value proposition (15 points)

. Formalities:

• Wordcount: 1.500 words

• Cover, Table of Contents, References and Appendix are excluded from the total wordcount. • Font: Arial 12,5 pts. • Text alignment: Justified. • Harvard style in-text citations and bibliography