reading response
can only focus on one article, but please mention each article, this week only two articles.
Guidelines for Responses
• There is no required length for responses. You are assessed on your thoughtful engagement with the material. Please do not post a summary.
• Your response should bring up substantive comments and questions with regard to the reading at hand and the broader themes in the class.
• You may choose to relate what you read to some part of your daily life, current events, or some other situation, policy debate, etc..
• Responses can be speculative, propose applications, or pose critiques.
6 The West and the Rest: Discourse
and Power
Stuart Hall
Contents
1 Introduction
1.1 Where and what is “the West”?
2 Europe Breaks Out
2.1 When and how did expansion begin?
2.2 Five main phases
2.3 The Age of Exploration
2.4 Breaking the frame
2.5 The consequences of expansion for the idea of “the West”
3 Discourse and Power
3.1 What is a “discourse”?
3.2 Discourse and ideology
3.3 Can a discourse be “innocent”?
4 Representing “the Other”
4.1 Orientalism
4.2 The “archive”
4.3 A “regime of truth”
4.4 Idealization
4.5 Sexual fantasy
4.6 Mis-recognizing difference
4.7 Rituals of degradation
4.8 Summary: stereotypes, dualism, and “splitting”
5 “In the Beginning Allthe World was America”
5.1 Are they “true men”?
5.2 “Noble” vs “ignoble savages”
5.3 The history of “rude” and “refined” nations
6 From “the West and the Rest” to Modem Sociology
7 Conclusion
References
THE WEST AND THE REST: DISCOURSE AND POWER
185
1 Introduction
The first five chapters of this book examine the long historical
processes through which a new type of society – advanced, developed,
and industrial – emerged. They chart in broad outline the paths by
which this society reached what is now called “modernity.” This
chapter explores the role which societies outside Europe played in this
process. It examines how an idea of “the West and the Rest” was
constituted; how relations between western and non-western societies
came to be represented. We refer to this as the formation of the
“discourse” of “the West and the
Rest.”
185
185
189
189
190
191
195
197
201
201
202
203
205
205
206
208
209
210
211
213
215
216
216
217
219
221
224
225
1.1 Where and what is ”the West”?
This question puzzled Christopher Columbus and remains puzzling
today. Nowadays, many societies aspire to become “western” – at least
in terms of achieving western standards of living. But in Columbus’s
day (the end of the fifteenth century), going West was important mainly
because it was believed to be the quickest route to the fabulous wealth
of the East. Indeed, even though it should have become clear to
Columbus that the New World he had found was not the East, he never
ceased to believe that it was, and even spiced his reports with
outlandish claims: on his fourth voyage, he still insisted that he was
close to Quinsay (the Chinese city now called Hangchow), where the
Great Khan lived, and probably approaching the source of the Four
Rivers of Paradise! Our ideas of “East” and “West” have never been free
of myth and fantasy, and even to this day they are not primarily ideas
about place and geography.
We have to use short-hand generalizations, like “West”
and
“western,” but we need to remember that they represent very complex
ideas and have no simple or single meaning. At first sight, these words
may seem to be about matters of geography and location. But even this,
on inspection, is not straightforward since we also use the same words
to refer to a type of society, a level of development, and so on. It’s true
that what we call “the West,” in this second sense, did first emerge in
Western Europe. But “the West” is no longer only in Europe, and not
all of Europe is in “the West.” The historian John Roberts has remarked
that “Europeans have long been unsure about where Europe ‘ends’ in
the east. In the west and to the south, the sea provides a splendid
marker … but to the east the plains roll on and on and the horizon is
awfully remote” (Roberts, 1985, p. 149). Eastern Europe doesn’t (doesn’t
yet? never did?) belong properly to “the West”; whereas the United
States, which is not in Europe, definitely does. These days,
technologically speaking, Japan is “western,” though on our mental
map it is about as far “East” as you can get. By comparison, much of
Latin America, which is in the western hemisphere, belongs
economically to the Third World, which is struggling – not very
successfully – to catch up with “the West.” What are these different
-‘.- –_._———–_ …_-
186 FORMATIONS OF MODERNITY
societies “east” and “west” of, exactly? Clearly, “the West” is as much
an idea as a fact of geography.
The underlying premise of this chapter is that “the West” is a
historical, not a geographical, construct. By “western” we mean the
type of society discussed in this book: a society that is developed,
industrialized, urbanized, capitalist, secular, and modern. Such
societies arose at a particular historical period – roughly, during the
sixteenth century, after the Middle Ages and the break-up of feudalism.
They were the result of a specific set of historical processes
–
economic, political, social, and cultural. Nowadays, any society which
shares these characteristics, wherever it exists on a geographical map,
can be said to belong to “the West.” The meaning of this term is
therefore virtually identical to that of the word “modern.” Its
“formations” are what we have been tracing in the earlier chapters in
this book. This chapter builds on that earlier story.
“The West” is therefore also an idea, a concept – and this is what
interests us most in this chapter. How did the idea, the language, of
“the West” arise, and what have been its effects? What do we mean by
calling it a concept?
The concept or idea of “the West” can be seen to function in the
following ways:
First, it allows us to characterize and classify societies into different
categories – i.e. “western,” “non-western.” It is a tool to think with. It
sets a certain structure of thought and knowledge in motion.
Secondly, it is an image, or set of images. It condenses a number of
different characteristics into one picture. It calls up in our mind’s eye –
it represents in verbal and visual language – a composite picture of
what different societies, cultures, peoples, and places are like. It
functions as part of a language, a “system of representation.” (I say
“system” because it doesn’t stand on its own, but works in conjunction
with other images and ideas with which it forms a set: for example,
“western” = urban = developed; or “non-western” = non-industrial =
rural = agricultural = under-developed.)
Thirdly, it provides a standard or model of comparison. It allows us
to compare to what extent different societies resemble, or differ from,
one another. Non-western societies can accordingly be said to be “close
to” or “far away from” or “catching up with” the West. It helps to
explain difference.
Fourthly, it provides criteria of evaluation against which other
societies are ranked and around which powerful positive and negative
feelings cluster. (For example, “the West” = developed = good =
desirable; or the “non-West” = under-developed = bad = undesirable.)
It produces a certain kind of knowledge about a subject and certain
attitudes towards it. Inshort, it functions as an ideology.
This chapter will discuss all these aspects of the idea of “the West.”
We know that the West itself was produced by certain historical
processes operating ina particular place inunique (and perhaps
unrepeatable) historical circumstances. Clearly, we must also think of
the idea of “the West” as having been produced in a similar way. These
two aspects are in fact deeply connected, though exactly how is one of
THE WEST AND THE REST: DISCOURSE AND POWER 187
the big puzzles in sociology. We cannot attempt to resolve here the age-
old sociological debate as to which came first: the idea of “the West,”
or western societies. What we can say is that; as these societies
emerged, so a concept and language of “the West” crystallized. And
yet, we can be certain that the idea of “the West” did not simply reflect
an already-established western society: rather, it was essential to the
very formation of that society.
What is more, the idea of “the West,” once produced, became
productive in its turn. It had real effects: it enabled people to know or
speak of certain things in certain ways. It produced knowledge. It
became both the organizing factor in a system of global power relations
and the organizing concept or term in a whole way of thinking and
speaking.
The central concern of this chapter is to analyze the formation of a
particular pattern of thought and language, a “system of
representation,” which has the concepts of “the West” and “the Rest” at
its center.
The emergence of an idea of “the West” was central to the
Enlightenment, which was discussed at length in chapter 1. The
Enlightenment was a very European affair. European society, it
assumed, was the most advanced type of society on earth, European
man (sic) the pinnacle of human achievement. It treated the West
as the result of forces largely internal to Europe’s history and
formation.
However, in this chapter we argue that the rise of the West is also a
global story. As Roberts observes, “‘Modem’ history can be defined as
the approach march to the age dominated by the West” (Roberts, 1985,
p. 41). The West and the Rest became two sides of a single coin. What
each now is, and what the terms we use to describe them mean,
depend on the relations which were established between them long
ago. The so-called uniqueness of the West was, in part, produced by
Europe’s contact and self-comparison with other, non-western, societies
(the Rest), very different in their histories, ecologies, patterns of
development, and cultures from the European model. The difference of
these other societies and cultures from the West was the standard
against which the West’s achievement was measured. It is within the
context of these relationships that the idea of “the West” took on shape
and meaning.
The importance of such perceived difference needs itself to be
understood. Some modern theorists of language have argued that
meaning always depends on the relations that exist between the
different terms or words within a -meaning system (see chapter 5).
Accordingly, we know what “night” means because it is different from
– in fact, opposite to – “day.” The French linguist who most influenced
this approach to meaning, Ferdinand de Saussure (1857-1912), argued
that the words “night” and “day” on their own can’t mean anything; it
is the difference between “night” and “day” which enables these words
to carry meaning (to signify).
Likewise, many psychologists and psychoanalysts argue that an
infant first learns to think of itself as a separate and unique “self’ by
188 FORMATIONS OF MODERNITY
recognizing its separation – its difference – from others (principally, of
course, its mother). By analogy, national cultures acquire their strong
sense of identity by contrasting themselves with other cultures. Thus
we argue, the West’s sense of itself – its identity – was formed not o
~
y
by the internal processes that gradually molded Western European
countries into a distinct type of society, but also through Europe’s sense
of difference from other worlds – how it came to represent itself in
relation to these “others.” In reality, differences often shade
imperceptibly into each other. (When exactly does “night” become
“day”? Where exactly does “being English” end and “being Scottish”
begin?) But, in order to function at all, we seem to need distinct,
positive concepts, many of which are sharply polarized towards each
other. As chapter 5 argues, such “binary oppositions” seem to be
fundamental to all linguistic and symbolic systems and to the
production of meaning itself.
This chapter, then, is about the role which “the Rest” played in the
formation of the idea of “the West” and a “western” sense of identity.
At a certain moment, the fates of what had been, for many centuries,
separate and distinct worlds became – some would say, fatally –
harnessed together ~n the same historical time-frame. They became
related elements .in the same discourse, or way of speaking. They
became different parts of one global social, economic, and cultural
system, one interdependent world, one language.
A word of warning must be entered here. In order to bring out the
distinctiveness of this “West and the Rest” discourse, I have been
obliged to be selective and to simplify my representation of the West,
and you should bear this in mind as you read. Terms like “the West”
and “the Rest” are historical and linguistic constructs whose meanings
change over time. More importantly, there are many different
discourses, or ways in which the West came to speak of and represent
other cultures. Some, like “the West and the Rest,” were very western-
centered, or Eurocentric. Others, however, which I do not have space tD
discuss here, were much more culturally relativistic. I have elected to
focus on what I call the discourse of “the West and the Rest” because it
became a very common and influential discoUrse, helping to shape
public perceptions and attitudes down to the present.
Another qualification concerns the very term “the West,” which
makes the West appear unified and homogeneous – essentially one
place, with one view about other cultures and one way of speaking
about them. Of course, this is not the case. The West has always
contained many internal differences – between different nations,
between Eastern and Western Europe, between the Germanic Northern
and the Latin Southern cultures, between the Nordic, Iberian, and
Mediterranean peoples, and so on. Attitudes towards other cultures
within the West varied widely, as they still do between, for example,
the British, the Spanish, the French, and the German.
It is also important to remember that, as well as treating non-
European cultures as different and inferior, the West had its own
internal “others.” Jews, in particular, though close to western religious
traditions, were frequently excluded and ostracized. West Europeans
:,
‘”I ”
i~.;_
THE WEST AND THE REST: DISCOURSE AND POWER 189
often regarded Eastern Europeans as “barbaric,” and, throughout the
West, western women were represented as inferior to western men.
The same necessary simplification is true of my references to “the
Rest.” This term also covers enormous historical, cultural, and
economic distinctions – for example, between the Middle East, the Far
East, Africa, Latin America, indigenous North America, and Australasia.
It can equally encompass the simple societies of some North American
Indians and the developed civilizations of China, Egypt, or Islam.
These extensive differences must be borne in mind as you study the
analysis of the discourse of “the West arid the Rest” in
this chapter.
However, we can actually use this simplification to make a point about
discourse. For simplification is precisely what this discourse itself does.
It represents things which are in fact very differentiated (the different
European cultures) as homogeneous (the West). And it asserts that these
different cultures are united by one thing: the fact that they are all
different from the Rest. Similarly, the Rest, though different among
themselves, are represented as the same in the sense that they are all
different from the West. In short, the discourse, as a “system of
representation,” represents the world as divided according to a simple
dichotomy – the West/the Rest. That is what makes the discourse of
“the West and the Rest” so destructive – it draws crude and simplistic
distinctions and constructs an over-simplified conception of
“difference.”
2 Europe Breaks Out
Inwhat follows, you should bear in mind the evolution of the system
of European nation-states discussed in chapter 2. “The voyages of
discovery were the beginning of a new era, one of world-wide
expansion by Europeans, leading in due course to an outright, if
temporary, European … domination of the globe” (Roberts, 1985, p.
175). In this section we offer a broad sketch of the early stages of this
process of expansion. When did it begin? What were its main phases?
What did- it “break out” from? Why did it occur?
2.1 When and how did expansion begin?
Long historical processes have no exact beginning or end, and are
difficult to date precisely. You will remember the argument in chapter
2 that a particular historical pattern is the result of the interplay
between a number of different causal processes. Inorder to describe
them, we are forced to work within very rough-and-ready chronologies
and to use historical generalizations which cover long periods and pick
out the broad patterns, but leave much of the detail aside. There is
nothing wrong with this – historical sociology would be impossible
without it – provided we know at what level of generality our argument
is working. For example, if we are answering the question, “When did
Western Europe first industrialize?,” it may be sufficient to say, “During
-,.~-::;’v . .. _
190 FORMATIONS OF MODERNITY
the second half of the eighteenth century.” However, a close study of
the origins of industrialization in, say, Lancashire, would require a
more refined time-scale. (For further discussion of this point, see the
Introduction to part I.)
We can date the onset of the expansion process roughly in relation to
two key events:
1 The early Portuguese explorations of the African coast (1430-98);
and
2 Columbus’s voyages to the New World (1492-1502).
Broadly speaking, European expansion coincides with the ~nd of what
we call “the Middle Ages” and the beginning of the “modern age.”
Feudalism was already in decline in Western Europe, while trade,
co~erce, and the market were expanding. The centralized monarchies
of France, England, and Spain were emerging (see chapter 2). Europe
was on the threshold of a long, secular boom in productivity,
improving standards of living, rapid population growth, and that
explosion in art, learning, science, scholarship, and knowledge known
as the Renaissance. (Leonardo da Vinci had designed flying machines
and submarines prior to 1519; Michelangelo started work on the Sistine
Chapel in 1508; Thomas More’s Utopia appeared in 1516.) For much of
the Middle Ages, the arts of civilization had been more developed in
China and the Islamic world than in Europe. Many historians would
agree with Michael Mann that “the point at which Europe ‘overtook’
Asia must have been about 1450, the period of European naval
expansion and the Galilean revolution in science”; though as Mann also
argues, many of the processes which made this possible had earlier
origins (Mann, 1988, p. 7). We will return to this question at the end of
the section.
2.2 Five main phases
The process of expansion can be divided, broadly, into five main
phases:
1 The period of exploration, when Europe “discovered” many of the
“new worlds” for itself for the first time (they all, of course, already
existed).
2 The period of early contact, conquest, settlement, and colonization,
when large parts of these “new worlds” were first annexed to
Europe as possessions, or harnessed through trade.
3 The time during which the shape of permanent European
settlement, colonization, or exploitation was established (e.g.
plantation societies in North America and the Caribbean; mining
and ranching in Latin America; the rubber and tea plantations of
India, Ceylon, and the East Indies). Capitalism now emerged as a
global market.
4 The phase when the scramble for colonies, markets, and raw
materials reached its climax. This was the “high noon of
Imperialism,” and led into World War I and the twentieth century.
THE WEST AND THE REST: DISCOURSE AND POWER 191
5 The present, when much of the world is economically dependent on
the West, even when formally independent and decolonized.
There are no neat divisions between these phases, which often
overlapped. For example, although the main explorations of Australia
occurred in our first phase, the continent’s shape was not finally known
until after Cook’s voyages in the eighteenth century. Similarly, the
Portuguese first circumnavigated Africa in the fifteenth century, yet the
exploration of the African interior below the Sahara and the scramble
for African colonies is really a nineteenth-century story.
Since we are focusing on “formations,” this chapter concentrates on
the first two phases – those involving early exploration, encounter,
contact, and conquest – in order to trace how “the West and the Rest”
as a “system of representation” was formed.
2.3 The Age of Exploration
This began with Portugal, after the Moors (the Islamic peoples who had
conquered Spain) had finally been expelled from the Iberian peninsula.
Prince Henry “The Navigator,” the pioneer of Portuguese exploration,
was himself a Crusader who fought the Moors at the battle of Ceuta
(North Africa; 1415) and helped to disperse the Moorish pirates who
lurked at the entrance to the Mediterranean. As Eric Newby explains:
With the pirates under control there was a real possibility that the
Portuguese might be able to take over the caravan trade – an
important part of which was in gold dust – that Ceuta enjoyed
with the African interior. In the event, the attempt to capture this
trade failed … And so there emerged another purpose. This was
to discover from which parts of Africa the merchandise,
particularly the gold dust, emanated and, having done so, to
contrive to have it re-routed … to stations on the Atlantic coast in
which the inhabitants would already have been converted to
Christianity and of which the King of Portugal would be the ruler.
(Newby, 1975,p. 62)
This comment pinpoints the complex factors – economic, political.
and spiritual- which motivated Portuguese expansion. Why, then,
hadn’t they simply sailed southwards before? One answer is that they
thought their ships were not sufficiently robust to endure the fierce
currents and contrary winds to be encountered around the curve of the
North African coastline. Another equally powerful factor was what is
called the “Great Barrier of Fear” – evident, for example, in the belief
that beyond Cape Bojador lay the mouth of Hell, where the seas boiled
and people turned black because of the intense heat. The late-medieval
European conception of the world constituted as much of a barrier to
expansion as technological and navigational factors.
In 1430, the Portuguese sailed down the west coast of Africa, hoping
to find not only the sources of the African gold, ivory, spice, and slave
trades, but also the legendary black Christian ruler, “Prester John.” In
stages (each consolidated by papal decree giving Portugal a monopoly
-;..i’
I~.
192 FORMATIONS OF MODERNITY
‘. _:.AZORES
1432:
Go~loVelho
MADEIRA ISLANDS.:
CAPE
VERDE
ISLAND~ • Cape
1456 •.•: Verde
Cadamosto •
Gambia River
1455 Cadamosto
The Equator
INDIA
N
OCEAN
ATLANTIC
OCEAN
N
t
Figure6.1 Portuguese expansion
“in the Ocean Sea … lying southward and eastward”), the Portuguese
pushed. down the African coast, and past the “Great Barrier of Fear.” In
1441, the first cargo of African slaves captured by Europeans arrived in
Portugal – thereby beginning a new era of slave-trading.
In 1487/8 Bartolomeo Dias rounded the Cape of Good Hope and
Pedro da Covilhiio, taking the caravan route overland, reached the
Sudan from where he sailed to India (1488). Later, Vasco da Gama
sailed around Africa and then, with the aid of a Muslim pilot, across
the Indian Ocean to the city of Calicut (1497-8). Within ten years
Portugal had established the foundations of a naval and commercial
empire. Displacing the Arab traders who had long plied’ the Red Sea
and Indian Ocean, they established a chain of ports to Goa, the East
Indies, the Moluccas, and Timor. In 1514, a Portuguese mission reached
Canton (China), and in 1542 the first contact was made with Japan.
By comparison, the exploration of the New World (America) was at
first largely a Spanish affair. After long pleading, Columbus, the
THE WEST AND THE REST: DISCOURSE AND POWER 193
ATLANTIC
OCEAN
N
t
__ 1492-3
__ 1493-6
__ 1498
__ 1502-4
Figure6.2 The voyages of ChristopherColumbus
Genoese navigator, finally persuaded King Ferdinand and Queen
Isabella of Spain to support his “western Enterprise” to find a westerly
route to the treasures of the East. Deliberately under-estimating the
distance of Asia from Europe (he chose the shortest of a number of
guesses on offer from medieval and classical sources) he sailed into the
“Green Sea of Darkness” in 1492. In four remarkable voyages he
became the first European to land on most of the islands of the
Caribbean and on the Central American mainland. He never
relinquished his ·belief that “I am before Zaiton (Japan) and Quinsay
(China), a hundred leagues, a little more or less” (Coluinbus, 1969, p.
26). The misnamed “West Indies” are a permanent reminder that the
Old World “discovered” the New by accident. But Columbus opened
up a whole continent to Spanish expansion, founded on the drive for
gold and the Catholic dream of converting the world to the Christian
faith. Shortly afterwards, Amerigo Vespucci (to whom the American
continents owe their name) sailed north to Carolina, and south along
the coast of Brazil to Rio, Patagonia, and the Falkland Islands .
._—-_._–_ …………….-.-.__ …_-
194 FORMATIONS OF MODERNITY
. ,
_.i
In 1500 a Portuguese called Pedro Cabral, sailing to India, was blown
out into the Atlantic and landed fortuitously on the coast of Brazil,
giving Portugal her first foothold in what was to become Latin America.
The threatened Spanish-Portuguese rivalry was aggravated by papal
decrees favoring the Spanish, but was finally settled by the Treaty of
Tordesillas (1494), which divided the “unknown world” between the
Spanish and the Portuguese along a line of longitude running about
1500 miles west of the Azores. This line was subsequently revised
many times and other nations, like Spain’s arch enemy and Protestant
rival, England, greedy to partake of the riches of the New World, soon
made nonsense of it with their buccaneering exploits an~ raids along
the Spanish Main. “Nevertheless,” as John Roberts observes of the
treaty,
… it is a landmark of great psychological and political
importance: Europeans, who by then had not even gone round the
globe, had decided to divide between themselves all its
undiscovered and unappropriated lands and peoples. The
potential implications were vast … The conquest of the high seas
was the first and greatest of all the triumphs over natural forces
which were to lead to domination by western civilisation of the
whole globe. Knowledge is power, and the knowledge won by the
first systematic explorers … had opened the way to the age of
western world hegemony.
(Roberts, 1985, p. 194)
In 1519-22, a Portuguese expedition led by Magellan circumnavigated
the globe, and Sir Francis Drake repeated this feat in 1577-80.
The early Spanish explorers of the New World opened the way to
that ruthless band of soldier-adventurers, the Conquistadors, who
completed the conquest of Central and South America, effecting the
transition from exploration to conquest and colonization.
In 1513 Balboa, having explored the northern coast of South
America, crossed the Isthmus of Darien to the Pacific. And in 1519
Cortes landed in Mexico and carried through the destruction of the
Aztec empire. Pizarro pushed south through Ecuador to the Andes and
Peru, and destroyed the Inca empire (1531-4), after which Orellana
crossed the continent by way of the Amazon (1541-4). The
Conquistadors were driven by the prospect of vast, unlimited fortunes.
“We Spaniards,” Cortes confessed, “suffer from a disease that only gold
can cure” (quoted in Hale, 1966, p. 105).
The Spanish proceeded to push up into what are now New Mexico,
Arizona. Florida, and Arkansas (1528-42). Meanwhile, further north,
other nations were also busy exploring. John Cabot, a Venetian sailing
under English patronage, landed at Nova Scotia, Newfoundland, and
New England (1497-8). In 1500-1, the Portuguese Corte Real, and in
1524 the Italian Verrazano, explored the Atlantic seaboard of North
America. They were followed in 1585-7 by Sir Walter Raleigh, and a
number of British colonies were soon established: Newfoundland
(1583), Roanoke (1585), and Jamestown (1607).
Yet further north, British explorers such as Gilbert, Frobisher, Davis,
Hudson, and Baffin (1576-1616) tried in vain to find an alternative
THE WEST AND THE REST: DISCOURSE AND POWER 195
route to the East via a north-west passage through the Arctic seas. This
quest was partly responsible for the opening up of North America, and
Dutch, French, and English colonies sprang up along the Atlantic
seaboard. Nevertheless, the serious exploration of Canada and North
~erica was led largely by the French: Cartier, Champlain, and their
followers exploring the St Lawrence river, the Great Lakes, and the
Mississippi river down to the Gulf of Mexico (1534-1682).
The Spanish and Portuguese established an early presence in the Far
East, and soon the Spanish were exploring the Pacific, colonizing
islands, and even commuting out of Manila in the Philippines to the
west coast of America (1565-1605). But the Dutch and the English set
out to flout the Spanish and Portuguese commercial monopolies. The
.British East India Company was founded in 1599, the Dutch East India
Company in 1602. After their independence from Spain in 1584, the
Dutch became one of the most powerful commercial nations, their East
Indies trade laying the basis for the flourishing of Dutch bourgeois
culture (Schama, 1977). From a base in the old spice empire, the Dutch
reached Fiji, the East Indies, Polynesia, Tasmania, New Zealand, and in
1606 were the first Europeans to catch sight of Australia. Over the next
thirty years they gradually pieced together the Australian jigsaw-puzzle,
though the Australian coast was not completely mapped until after
Cook’s famous voyages (1768-79) to Tahiti, the South Pacific, and the
Antarctic.
By the eighteenth century, then, the main European world-players –
Portugal, Spain, England, France, and Holland – were all in place. The
serious business of bringing the far-flung civilizations they had
discovered into the orbit of western.trade and commerce, and
exploiting their wealth, land, labor, and natural resources for European
development had become a major enterprise. (China and India
remained closed for longer, except for trading along their coasts and
the efforts of Jesuit missionaries.) Europe began to imprint its culture
and customs on the new worlds. European rivalries were constantly
fought out and settled in the colonial theaters. The colonies became
the “jewels in the crown” of the new European empires. Through
trade monopolies and the mercantilist commercial system, each of
these empires tried to secure exclusive control of the flow of trade for
its own enrichment. The wealth began to flow in: in 1554 America
yielded 11 percent of the Spanish Crown’s income; in 1590, 50
percent.
2.4 Breakingthe frame
Towards the end of the fifteenth century, then, Europe broke out of its
long confinement. What had bottled it up for so long? This is a difficult
question to answer, but we can identify two sets of factors – the first,
material, the ‘second, cultural.
Physical barriers to the East The Middle Ages represented an actual
loss of contact with and knowledge of the outside world. Alexander the
Great’s conquests (336-323 B.C.) had taken the Macedonian-Greek
armies as far east as the Himalayas. Only his troops’ reluctance
196 FORMATIONS OF MODERNITY
‘,.
:,
::’
:’1
prevented him from reaching what he believed to be the limits of the
inhabited world. The Roman Empire stretched from Britain to the
Arabian deserts. But in the Middle Ages Europe closed in on itself. It
retained some knowledge of India (especially among Venetian traders),
but beyond that lay unknown territory. Though every port and trade
route on the Mediterranean was mapped, the basic contours of other
seas and continents were shrouded in mystery. For example, though
Europe bought great quantities of Chinese silk, transported by caravan
across Central Asia, it took little interes,t in the great civilization from
which the silk came.
A key factor in this was that, after the seventh century A.D., “sea-
routes and land-routes alike were barred by the meteoric rise of Islam,
which interposed its iron curtain between West and East” (Latham,
1958, p. 8). It was Arab middlemen who brought eastern goods to the
European sea-ports of the Mediterranean and Black Sea to sell. The
Crusades (1095-1291) were the long, and for a time unsuccessful,
struggle of Christian Europe to roll back this “infidel threat.” But just
when, at last, Europe seemed to be winning, a thunderbolt struck from
a quarter unexpected by both Islam and Christendom: the invasions of
the Mongol and Tartar nomads from the Central Asian steppes (1206-
60), which left a trail of devastation in their wake. However, Islam
suffered even more than Christendom from the Tartar invasions and, in
the thirteenth century, the eastern curtain lifted briefly.
During this interval, the Venetian Marco Polo and other members of
his family undertook their famous travels to the court of the Great
Khan, China, and Japan (1255-95).
Marco Polo’s Travels with its tales of the fabulous wealth of the East
played a decisive role in stimulating the European imagination to
search for a westerly route to the East, a search that became
increasingly important. For soon the eastern opening became blocked
again by the rise of a new Islamic power, the Ottoman Empire; and
China, under the Ming dynasty, once more turned inwards .
This had profound effects. It stimulated expansion westwards,
favoring the European powers of the Atlantic seaboard (Spain, Portugal,
Britain, Holland, and France). It also tended to isolate Western from
Eastern Europe – a process reinforced by the growing split between
Western (Catholic) and Eastern (Orthodox) Churches. From this point
onwards, the patterns of development within Western and Eastern
Europe sharply diverged.
::
~
.:~
The barriers in the mind A second major obstacle to the East lay in
the mind – consisting not only of the sketchy knowledge that
Europeans had of the outside world, but of the way they
conceptualized and imagined it. To the north, they believed, there was
“nothing – or worse … barbarian peoples who” until civilized by the
church, were only a menace” (Roberts, 1985, p. 117). To the east, across
the plains, there were barbarians on horseback: Huns, Mongols, and
Tartars. To the south lay the shifting empires of Islam, which, despite
their early tolerance of Christianity and of the Jews, had advanced deep
into Europe – to Poitiers and Constantinople, across North Africa and
~,~.~
THE WEST AND THE REST: DISCOURSE AND POWER 197
into Spain, Portugal, and southern Italy. The cradle of European
civilization and trade was the Mediterranean. In the eastern
Mediterranean, there was Byzantium – a civilization which was part of
Christendom. But, as we said, the Catholic and Orthodox churches
were drawing farther apart as the centuries passed.
For what lay beyond, Europe relied on other sources of knowledge –
classical, biblical, legendary, and mythological. Asia remained largely a
world of elephants and other wonders almost as remote as sl).b-Saharan
Africa. There were four continents – Europe, Africa, Asia, and “Terra
Australis Incognita” (“The Unknown Southern Land”) – the way to the
latter being judged impassable. On medieval maps, the land mass
crowded out the oceans: there was no Pacific and the Atlantic was a
narrow, and extremely dangerous, waterway. The world was often
represented as a wheel. superimposed on the body of Christ, with
Jerusalem at its hub. This conception of the world did not encourage
free and wide-ranging travel.
2.5 The consequences of expansion for the
idea of ”the West”
Gradually, despite their many internal differences, the countries of
Western Europe began to conceive of themselves as part of a single
family or civilization – “the West.” The challenge from Islam was an
important factor in hammering Western Europe and the idea of “the
West” into shape. Roberts notes that “The word ‘Europeans’ seems to
appear for the first time in an eighth-centwy reference to Charles
Martel’s victory [over Islamic forces) at Tours. All collectivities become
more self-aware in the presence of an external challenge, and self-
awareness promotes cohesiveness” (Roberts, 1985, p. 122). And Hulme
speaks of “… the consolidation of an ideological identity through the
testing of [Europe’s) Eastern frontiers prior to the adventure of Atlantic
exploration …. A symbolic end to that process could be considered
Pius ill’s 1458 identification of Europe with Christendom” (Hulme,
1986, p. 84).
But in the Age of Exploration and Conquest, Europe began to define
itself in relation to a new idea – the existence of many new “worlds,”
profoundly different from itself. The two processes – growing internal
cohesion and the conflicts and contrasts with external worlds –
reinforced each other, helping to forge that new sense of identity that
we call “the West.” In the following extract Michael Mann offers an
explanation of European development by making a series of historical
generalizations about long-term socio-economic and religious factors:
Why is “Europe” to be regarded as a continent in the first place?
This is not an ecological but a social fact. It had not been a
continent hitherto: it was now created by the fusion of the
Germanic barbarians and the north-western parts of the Roman
Empire, and the blocking presence of Islam to the south and east.
Its continental identity was primarily Christian, for its name was
Christendom more often than it was Europe.
198 FORMATIONS OF MODERNITY
Europe was undoubtedly a place where competition flourished
but why? It is not “natural.” … In fact, competition presupposes’
two further forms of social organization. First, autonomous actors
must be empowered to dispose of privately owned resources
without hindrance from anyone else. These actors need not be
individuals, or even individual households, enjoying what in
capitalist societies we call “private property.” … But collective
institutions also qualify, as long as they have a responsible
authority structure empowered to dispose of its resources for
economic advantage, without interference from others, or from
custom – then the laws of neoclassical economics can begin to
operate ….
Second, competition among actors on a market [basis] requires
normative regulation. They must trust one another to honour their
word. They must also trust each other’s essential rationality.
These normative understandings must apply not only in direct
interaction but right across complex, continental chains of
production, distribution and exchange ….
European social structure supplied these requirements. The
social structure which stabilized in Europe after the ending of the
barbarian migrations and invasions (that is, by AD 1000) was a
multiple acephalous federation. Europe had no head, no centre,
yet it was an entity composed of a number of small, cross-cutting
interaction networks. These, based on economic, military and
ideological power, each differed in their geographical and social
space and none was itself unitary in nature. Consequently no
single power agency controlled a clear-cut territory or the
people within it. As a result most social relationships were
extremely localized, intensely focused upon one or more of a
number of cell-like communities – the monastery, the village,
the manor, the castle, the town, the guild, the brotherhood and
so on. These collectivities had a power autonomy guaranteed
by law or custom, an exclusivity of control over “their”
resources. They qualify, therefore, as “private” property
owners ….
Whatever this extraordinary multiple, acephalous federation
would achieve, it was unlikely to be organized stagnation.
Historians over and over again use the word restless to
characterize the essence of medieval culture. As McNeill puts it,
“it is not any particular set of institutions, ideas or technologies
that mark out the West but its inability to come to a rest. No other
civilized society has ever approached such restless
instability …. In this … lies the true uniqueness of Western
civilization” (McNeill, 1963, p. 539). But such a spirit need not
induce social development. Might it not induce other forms of
stagnation: anarchy, the Hobbesian war of all against all, or
anomie where the absence of social control and direction leads to
aimlessness and despair? We can marry the insights of two great
sociologists to guess why social development, not anarchy or
anomie, may have resulted.
THE WEST AND THE REST: DISCOURSE AND POWER 199
First Max Weber, who in noting the peculiar restlessness of
Europe, always added another word: rational. “Rational
restlessness” was the psychological make-up of Europe, the
opposite of what he found in the main religions of Asia …
Weber located rational restlessness especially in Puritanism.
But Puritanism emphasized strands of the Christian psyche
which had been traditionally present. … Christianity encouraged
a drive for moral and social improvement even against worldly
authority. Though much of medieval Christianity was piously
masking brutal repression, its currents of dissatisfaction
always ran strong. We can read an enormous literature of social
criticism, visionary, moralistic, satirical, cynical. Some is
laboured and repetitious, but its peak includes some of the
greatest works of the age – in English: Langland and Chaucer.
It is pervaded by the kind of psychological quality identified by
Weber.
But to put this rational restlessness in the service of social
improvement probably also required a mechanism identified by
another sociologist: Emile Durkheim. Not anarchy or anomie but
normative regulation was provided at first primarily by
Christendom. Political and class struggles, economic life and even
wars were, to a degree, regulated by an unseen hand, not Adam
Smith’s but Jesus Christ’s …. The community depended on the
general recognition of norms regarding property rights and free
exchange. These were guaranteed by a mixture of local customs
and privileges, some judicial regulation by weak states, but
above all by the common social identity provided by
Christendom ….
The main conclusion is unmistakable. The most powerful and
extensive sense of social identity was Christian, though this was
both a unifying transcendent identity and an identity divided by
the overlapping barriers of class and literacy. Cross-cutting all
these were commitments to England, but these were variable and,
in any case, included less extensive dynastic connections and
obligations. Thus, Christian identity provided both a common
humanity and a framework for common divisions among
Europeans ….
The Christian achievement was the creation of a minimal
normative society across state, ethnic, class and gender
boundaries. It did not in any Significant sense include the Eastern
Byzantine Church. It did, however, integrate the two major
geographical areas of “Europe”, the Mediterranean lands with
their cultural heritage, their historic and predominantly extensive
power techniques -literacy, coinage, agricultural estates and
trading networks – and north-western Europe with its more
intensive power techniques – deep ploughing, village and kin
solidarities and locally organized warfare. If the two could be kept
in a single community, then European development was a
possible consequence of their creative interchange.
(Mann, 1988, pp. 10-15)
200 FORMATIONS OF MODERNITY
In contrast to Mann, John Roberts brings cultural and ideological
aspects to the fore:
Europeans … now [took] a new view of themselves and their
relation to the other peoples of the globe. Maps are the best clue
to this change … They are always more than mere factual
statements. They are translations of reality into forms we can
master; they are fictions and acts of imagination communicating
more than scientific data. So they reflect changes in our pictures
of reality. The world is not only what exists “out the~e”; it is also
the picture we have of it in our minds which enables us to take a
grip on material actuality. In taking that grip, our apprehension of
that actuality changes – and so does a wide range of our
assumptions and beliefs.
One crucial mental change was the final emergence of the
notion of Europe from the idea of Christendom. Maps show the
difference between the two. After the age of discovery, Jerusalem,
where the founder of Christianity had taught and died, could no
longer be treated as the centre of the world – where it appeared on
many medieval maps. Soon it was Europe which stood at the
centre of Europeans’ maps. The final key to a new mental picture
was provided by the discovery of the Americas. Somewhere about
1500 European map-makers had established the broad layout of
the world map with which we are familiar. In the fifteenth
century, Europe had usually been placed in the top left-hand
corner of attempts to layout the known world, with the large
masses of Asia and Africa sprawled across the rest of the surface.
The natural centre of such maps might be in any of several places.
Then the American discoveries slowly began to effect a shift in
the conventional arrangement; more and more space had to be
given to the land masses of North and South America as their true
extent became better known ….
By the middle of the century the new geographical view of the
world had come to be taken for granted. It was given its canonical
expression in the work of Mercator … Mercator’s new
“projection”, first used in a map in 1568, … drove home the idea
that the land surface of the globe was naturally grouped about a
European centre. So Europe came to stand in some men’s minds at
the centre of the world. No doubt this led Europeans for centuries
to absorb unconsciously from their atlases the idea that this was
somehow the natural order of things. It did not often occur to
them that you could have centred Mercator’s projection in, say,
China, or even Hawaii, and that Europeans might then have felt
very different. The idea still hangs about, even today. Most people
like to think of themselves at the centre of things …. Mercator
helped his own civilisation to take what is now called a
“Eurocentric” view of the world.
(Roberts, 1985,pp. 194-202)
Roberts argues that maps are “fictions” which “reflect changes in our
pictures ofreality.” His larger claims, however, focus on the centrality
THE WEST AND THE REST: DISCOURSE AND POWER 201
of Christianity to the idea of “Europe.” For centuries, the concepts
“Europe” and “Christendom” were virtually identical. Europe’s cultural
identity – what made its civilization distinct and unique – was, in the
first instance, essentially religious and Christian. Eventually, the idea of
“Europe” acquired a sharper geographical, political, and economic .
definition. This brought it closer to the modern, secular concept of “the
West.” However, the West has never entirely lost touch with its
Christian roots. The encounter with the new worlds – with difference –
actually reinforced this new identity. It promoted that “growing sense
of superiority,” which Roberts calls a “Eurocentric” view of the world.
3 Discourse and Power
We have looked at the historical process by which an idea of “the
West” emerged from Europe’s growing internal cohesion and its
changing relations to non-Western societies. We turn, next, to the
formation of the languages or “discourses” in which Europe began to
describe and represent the difference between itself and these “others”
it encountered in the course of its expansion. We are now beginning to
sketch the formation of the “discourse” of “the West and the Rest.”
However, we need first to understand what we mean by the term
“discourse.”
3.1 What is a “discourse”?
Incommon-sense language, a discourse is simply “a coherent or
rational body of speech or writing; a speech, or a sermon.” But here the
term is being used in a more specialized way. By “discourse,” we mean
a particular way of representing “the West,” “the Rest,” and the
relations between them. A discourse is a group of statements which
provide a language for talking about – i.e. a way of representing – a
particular kind of knowledge about a topic. When statements about a
topic are made within a particular discourse, the discourse makes it
possible to construct the topic in a certain way. It also limits the other
ways in which the topic can be constructed.
A discourse does not consist of one statement, but of several
statements working together to form what the French social theorist,
Michel Foucault (1926-84) calls a “discursive formation.” The
statements fit together because anyone statement imvlies a relation to
all the others: “They refer to the same object, share .J.lesame style and
support ‘a strategy … a common institutional … or political drift or
pattern'” (Cousins and Hussain, 1984, pp. 84-5).
One important point about this notion of discourse is that it is not
based on the conventional distinction between thought and action,
language and practice. Discourse is about the production of knowledge
through language. But it is itself produced by a practice: “discursive
practice” – the practice of producing meaning. Since all social practices
entail meaning, all practices have a discursive aspect. So discourse
.———.–~–“._-. —
202 FORMATIONS OF MODERNITY
enters into and influences all social practices. Foucault would argue
that the discourse of the West about the Rest was deeply implicated in
practice – i.e. in how the West behaved towards the Rest.
To get a fuller sense of Foucault’s theory of discourse, we must bear
the following points in mind.
1 A discourse can be produced by many individuals in different
institutional settings (like families, prisons; hospitals, and asylums). Its
integrity or “coherence” does not depend on whether or not it issues
from one place or from a single speaker or “subject.” Nevertheless,
every discourse constructs positions from which alone it makes sense.
Anyone deploying a discourse must position themselves as if they were
the subject of the discourse. For example, we may not ourselves believe
in the natural superiority of the West. But if we use the discourse of
“the West and the Rest” we will necessarily find ourselves speaking
from a position that holds that the West is a superior civilization. As
Foucault puts it, “To describe a … statement does not consist in
analysing the relations between the author and what he [sic) says … ;
but in determining what position can and must be occupied by any
individual if he is to be the subject of it [the statement)” (Foucault,
1972, pp. 95-6).
2 Discourses are not closed systems. A discourse draws on elements
in other discourses, binding them into its own network of meanings.
Thus, as we saw in the preceding section, the discourse of “Europe”
drew on the earlier discourse of “Christendom,” altering or translating
its meaning. Traces of past discourses remain embedded in more recent
discourses of “the West.”
3 The statements within a discursive formation need not all be the
same. But the relationships and differences between them must be
regular and systematic, not random. Foucault calls this a “system of
dispersion”: “Whenever one can describe, between a number of
statements, such a system of dispersion, whenever … one can define a
regularity … [then] we will say … that we are dealing with a
discursive formation” (Foucault, 1972, p. 38).
These points will become clearer when we apply them to particular
examples, as we do later in this chapter.
3.2 Discourse and ideology
A discourse is similar to what sociologists call an “ideology”: a set of
statements or beliefs which produce knowledge that serves the interests
of a particular group or class. Why, then, use “discourse” rather than
“ideology”?
One reason which Foucault gives is that ideology is based on a
distinction between true statements about the world (science) and false
statements (ideology), and the belief that the facts about the world help
us to decide between true and false statements. But Foucault argues
that statements about the social, political, or moral world are rarely
ever simply true or false; and “the facts” do not enable us to decide
THE WEST AND THE REST: DISCOURSE AND POWER 203
definitively about their truth or falsehood, partly because “facts” can be
construed in different ways. The very language we use to describe the
so-called facts interferes in this process of finally deciding what is true
and what is false.
For example, Palestinians fighting to regain land on the West Bank
from Israel may be described either as “freedom fighters” or as
“terrorists.” It is a fact that they are fighting; but what does the fighting
mean? The facts alone cannot decide. And the very language we use –
“freedom fighters/terrorists” – is part of the difficulty. Moreover, certain
descriptions, even if they appear false to us, can be made “true”
because people act on them believing that they are true, and so their
actions have real consequences. Whether the Palestinians are terrorists
or not, if we think they are, and act on that “knowledge,” they in effect
become terrorists because we treat them as such. The language
(discourse) has real effects in practice: the description becomes “true.”
Foucault’s use of “discourse,” then, is an attempt to side-step what
seems an unresolvable dilemma – deciding which social discourses are
true or scieIltific, and which false or ideological. Most social scientists
now accept that our values enter into all our descriptions of the social
world, and therefore most of our statements, however factual, have an
ideological dimension. What Foucault would say is that knowledge of
the Palestinian problem is produced by competing discourses – those of
“freedom-fighter” and “terrorist” – and that each is linked to a
contestation over power. It is the outcome of this struggle which will
decide the “truth” of the situation.
You can see, then, that although the concept of “discourse” side-
steps the problem of truth/falsehood in ideology, it does not evade the
issue of power. Indeed, it gives considerable weight to questions of
power since it is power, rather than the facts about reality, which
makes things “true”: “We should admit that power produces
knowledge … That power and knowledge directly imply one another;
that there is no power relation without the correlative constitution of a
field of knowledge, nor any knowledge that does not presuppose and
constitute … power relations” (Foucault, 1980, p. 27).
3.3 Can a discourse be “innocent”?
Could the discourse which developed in the West for talking about the
Rest operate outside power? Could it be, in that sense, purely scientific
– i.e. ideologically innocent? Or was it influenced by particular class
interests?
Foucault is very reluctant to reduce discourse to statements that
simply mirror the interests of a particular class. The same discourse can
be used by groups with different, even contradictory, class interests.
But this does not mean that discourse is ideologically neutral or
“innocent.” Take, for example, the encounter between the West and the
New World. There are several reasons why this encounter could not be
innocent, and therefore why the discourse which emerged in the Old
World about the Rest could not be innocent either.
–
:’0-< .
204 FORMATIONS OF MODERNITY
First, Europe brought its own cultural categories, languages, images,
and ideas to the New World in order to describe and represent it. It
tried to fit the New World into existing conceptual frameworks,
classifying it according to its own norms, and absorbing it into western
traditions of representation. This is hardly surprising: we often draw on
what we already know about the world in order to explain and describe
something novel. It was never a simple matter’ of the West just looking,
seeing, and describing the New World/the Rest without preconceptions.
Secondly, Europe had certain definite purposes, aims, objectives,
motives, interests, and strategies in setting out to discover what lay
across the “Green Sea of Darkness.” These motives and interests were
mixed. The Spanish, for example, wanted to:
1 get their hands on gold and silver;
2 claim the land for Their Catholic Majesties; and
3 convert the heathen to Christianity.
These interests often contradicted one another. But we must not
suppose that what Europeans said about the New World was simply a
cynical mask for their own self-interest. When King Manuel of Portugal
wrote to Ferdinand and Isabella of Spain that “the principal motive of
this enterprise fda Gama’s voyage to India) has been … the service of
God our Lord, and our own advantage” (quoted in Hale, 1966, p. 38) –
thereby neatly and conveniently bringing God and Mammon together
into the,same sentence – he probably saw no obvious contradiction
between them. These fervently religious Catholic rulers fully believed
what they were saying. To them, serving God and pursuing “our
advantage” were not necessarily at odds. They lived and fully believed
their own ideology.
So, while it would be wrong to attempt to reduce their statements to
naked self-interest, it is clear that their discourse was molded and
influenced by the play of motives and interests across their language.
Of course, motives and interests are almost never wholly conscious or
rational. The desires which drove the Europeans were powerful; but
their power was not always subject to rational calculation. Marco Polo’s
“treasures of the East” were tangible enough. But the seductive power
which they exerted over generations of Europeans transformed them
more and more into a myth. Similarly, the gold that Columbus kept
asking the natives for very soon acquired a mystical, quasi-religious
significance.
Finally, the discourse of “the West and the Rest” could not be
innocent because it did not represent an encounter between equals. The
Europeans had outsailed, outshot, and outwitted peoples who had no
wish to be “explored,” no need to be “discovered,” and no desire to be
“exploited.” The Europeans stood, vis-a-vis the Others, in positions of
dominant power. This influenced what they saw and how they saw it,
as well as what they did not see.
Foucault sums up these arguments as follows. Not only is discourse
always implicated in power; discourse is one of the “systems” through
which power circulates. The knowledge which a discourse produces
THE WEST AND THE REST. DISCOURSE AND POWER 205
constitutes a kind of power, exercised over those who are “known.”
When that knowledge is exercised in practice, those who are “known”
in a particular way will be subject (i.e. subjected) to it. This is always a
power-relation. (See Foucault, 1980, p. 201.) Those who produce the
discourse also have the power to make it true – i.e. to enforce its
validity, its scientific status.
This leaves Foucault in a highly relativistic position with respect to
questions of truth because his notion of discourse undermines th)’l’
distinction between true and false statements – between science”and
ideology – to which many sociologists have subscribed. Thes
epistemological issues (about the status of knowledge, truth, and
relativism) are too complex to take further here. (Some of em are
addressed further in part III.)However, the important ide to grasp now
is the deep and intimate relationship which Foucault es blishes
between discourse, knowledge, and power. According to Foucault,
when power eperates so as to enforce the “truth” of any set of
statements, then such a discursive formation produces a “regime of
truth.”
Let us summarize the main points of this argument. Discourses are
ways of talking, thinking, or representing a particular subject or topic.
They produce meaningful knowledge about that subject. This
knowledge influences social practices, and so has real consequences
and effects. Discourses are not reducible to class-interests, but always
operate in relation to power – they are part of the way power circulates
and is contested. The question of whether a discourse is true or false is
less important than whether it is effective in practice. When it is
effective – organizing and regulating relations of power (say, between
the West and the Rest) – it is called a “regime of truth.”
4 Representing “theOther”
So far, the discussion of discourse haS been rather abstract and
conceptual. The concept may be easier to understand in relation to an
example. One of the best examples of what Foucault means by a
“regime of truth” is provided by Edward Said’s study of Orientalism. In
this section, I want to look briefly at this example and then see how far
we can use the theory of discourse and the example of Orientalism to
analyze the
discourse of “the West and the Rest.”
4.1 Orientalism
In his book Orientalism, Edward Said analyzes the various discourses
and institutions which constructed and produced, as an object of
knowledge, that entity called “the Orient.” Said calls this discourse
“Orientalism.” Note that, though we tend to include the Far East
(including China) in our use of the word “Orient,” Said refers mainly to
the Middle East – the territory occupied principally by Islamic peoples.
–~~-.——-~—.——-…. ——
206 FORMATIONS OF MODERNITY
Also, his main focus is French writing about the Middle East. Here is
Said’s own summary of the project of his book:
My contention is that, witgout examining Orientalism as a
discourse, one cannot possibly understand the enormously
systematic discipline by which European culture was able to
manage – and even produce – the Orient politically,
sociologically, militarily, ideologically, scientifically and
imaginatively during the post-Enlightenment period. Moreover, so
authoritative a position did Orientalism have that I believe no one
writing, thinking, or acting on the Orient could do so without
taking account of the limitations on thought and action imposed
by Orientalism. In brief, because of Orientalism, the Orient was
not (and is not) a free subject of thought and action. This is not to
say that Orientalism unilaterally determines what can be said
about the Orient, but that it is the whole network of interests
inevitably brought to bear on (and therefore always involved in)
any occasion when that peculiar entity “the Orient” is in
question …. This book also tries to show that European culture
gained in strength and identity by setting itself off against the
Orient as a sort of surrogate and even underground self.
(Said, 1985, p. 3)
We will now analyze the discourse of “the West and the Rest,” as it
emerged between the end of the fifteenth and eighteenth centuries,
using Foucault’s ideas about “discourse” and Said’s example of
“Orientalism.” How was this discourse formed? What were its main
themes – its “strategies” of representation?
4.2 The “archive”
Said argues that, “In a sense Orientalism was a library or archive of
information commonly … held. What bound the archive together was a
family of ideas and a unifying set of values proven in various ways to
be effective. These ideas explained the behaviour of Orientals; they
supplied Orientals with a mentality, a genealogy, an atmosphere; most
important, they allowed Europeans to deal with and even to see
Orientals as a phenomenon possessing regular characteristics” (Said,
1985, pp. 41-2). What sources of common knowledge, what “archive”
of other discourses, did the discourse of “the West and the Rest” draw
on? We can identify four main sources:
1 Classical knowledge: This was a major source of information and
images about “other worlds.” Plato (c. 427-347 B.C.) described a string
of legendary islands, among them Atlantis which many early explorers
set out to find. Aristotle (384-322 B.C.) and Eratosthenes (c. 276-194
B.C.) both made remarkably accurate estimates of the circumference of
the globe which were consulted by Columbus. Ptolemy’s Geographia
(2nd century A.D.) provided a model for map-makers more than a
thousand years after it had been produced. Sixteenth-century explorers
believed that in the outer world lay, not only Paradise, but that
“r~’
:~’ti··
~;: ‘T THE WEST AND THE REST: DISCOURSE AND POWER 207
“Golden Age,” place of perfect happiness and “springtime of the human
race,” of which the classical poets, including Horace (65-8 B.C.) and
Ovid (43 B.C.-A.D. 17), had written.
The eighteenth century was still debating whether what they had
discovered in the South Pacific was Paradise. In 1768 the French
Pacific explorer Bougainville renamed Tahiti “The New Cythera” after
the island where, according to classical myth, Venus first appeared
from the sea. At the opposite extreme, the descriptions by Herodotus
(484-425 B.C.) and Pliny (A.D. 23-79) of the barbarous peoples who
bordered Greece left many grotesque images of “other” races which
served as self-fulfilling prophecies for later explorers who found what
legend said they would find. Paradoxically, much of this classical
knowledge was lost in the Dark Ages and only later became available to
the West via Islamic scholars, themselves part of that “other” world.
2 Religious and biblical sources: These were another source of
knowledge. The Middle Ages reinterpreted geography in terms of the
Bible. Jerusalem was the center of the earth because it was the Holy
City. Asia was the home of the Three Wise Kings; Africa that of King
Solomon. Columbus believed the Orinoco (in Venezuela) to be a sacred
river flowing out of the Garden of Eden.
3 Mythology: It was difficult to tell where religious and classical
discourses ended and those of myth and legend began. Mythology
transformed the outer world into an enchanted garden, alive with
misshapen peoples and monstrous oddities. In the sixteenth century Sir
Walter Raleigh still believed he would find, in the Amazon rain-forests,
the king “EI Dorado” (“The Gilded One”) whose people were alleged to
roll him in gold which they would then wash off in a sacred lake.
4 Travellers’ tales: Perhaps the most fertile source of information was
travellers’ tales – a discourse where description faded imperceptibly
into legend. The following fifteenth century German text summarizes
more than a thousand years of travellers’ tales, which themselves often
drew on religious and classical authority:
In the land ofIndian there are men with dogs’ heads who talk by
barking [and) … feed by catching birds …. Others again have only
one eye in the forehead …. In Libya many are born without heads
and have a mouth and eyes. Many are of both sexes …. Close to
Paradise on the River Ganges live men who eat nothing.
For they absorb liquid nourishment through a straw
[and) live on the juice of flowers …. Many have such large
underlips that they can cover their whole faces with them …. In
the land of Ethiopia many people walk bent down like cattle, and
many live four hundred years. Many have horns, long noses and
goats’ feet. … InEthiopia towards the west many have four
eyes … [and] in Eripia there live beautiful people with the necks
and bills of cranes.
(quoted in Newby, 1975, p. 17)
A particularly rich repository was Sir John Mandeville’s Travels – in
fact, a compendium of fanciful stories by different hands. Marco Polo’s
W_ ..__. _.,,~._~ . ._. .- — .__ ..
.r·
“.’,'”
208 FORMATIoNS OF MODERNITY
Travels was generally more sober and factual, but nevertheless
achieved mythological status. His text (embellished by Rusticello, a
romance writer) was the most widely read of the travellers’ accounts
and was instrumental in creating the myth of “Cathay” (“China”
or the East generally), a dream that inspired Columbus and many
others.
The point of recounting this astonishing mixture of fact and fantasy
which constituted late medieval “knowledge” of other worlds is not to
poke fun at the ignorance of the Middle Ages. The point is: (a) to bring
home how these very different discourses, with variable statuses as –
“evidence,” provided the cultural framework through which the
peoples, places, and things of the New World were seen, described, and
represented; and (b) to underline the conflation of fact and fantasy that
constituted “knowledge.” This can be seen especially in the use of
analogy to describe first encounters with strange animals. Penguins and
seals were described as being like geese and wolves respectively; the
tapir as a bull with a trunk like an elephant, the opossum as half-fox,
half-monkey.
4.3 A “regime of truth”
Gradually, observation and description vastly improved in accuracy.
The medieval habit of thinking in terms of analogies gave way to a
more sober type of description of the fauna and flora, ways of life,
customs, physical characteristics, and social organization of native
peoples. We can here begin to see the outlines of an early ethnography
or anthropology.
But the shift into a more descriptive, factual discourse, with its
claims to truth and-scientific objectivity, provided no guarantees. A
telling example of this is the case of the “Patagonians.” Many myths
and legends told of a race of giant people. And in the 1520s, Magellan’s
crew brought back stories of having encountered, in South America,
such a race of giants whom they dubbed patagones (literally, “big
feet”). The area of the supposed encounter became known as
“Patagonia,” and the notion became fixed in the popular imagination,
even though two Englishmen who visited Patagonia in 1741 described
its people as being of average size.
When Commodore John Byron landed in Patagonia in 1764, he
encountered a formidable group of natives, broad-shouldered, stocky,
and inches taller than the average European. They proved quite docile
and friendly. However, the newspaper reports of his encount~r wildly
exaggerated the story, and Patagonians took on an even greater stature
and more ferocious aspect. One engraving showed a sailor reaching
only as high as the waist of a Patagonian giant, and The Royal Society
elevated the topic to serious scientific status. “The engravings took the
explorers’ raw material and shaped them into images familiar to
Europeans” (Withey, 1987, pp. 1175-6). Legend had taken a late
revenge on science.
THE WEST AND THE REST: DISCOURSE AND POWER 209
4.4 Idealization
“Orientalism,” Said remarks, “is the discipline by which the Orient was
-(and is) approached systematically, as a topic of learning, discovery and
practice.” “In addition,” he adds, Orientalism “designate[s] that
collection of dreams, images and vocabularies available to anyone who
has tried to talk about what lies east of the dividing line” (Said, 1985,
p. 73). Like the Orient, the Rest quickly became the subject of the
languages of dream and Utopia, the object of a powerful fantasy.
Between 1590 and 1634 the Flemish engraver Theodor de Bry
published his Historia Americae in ten illustrated volumes. These were
leading examples of a new popular literature about the New World and
the discoveries there. De Bry’s books contained elaborate engravings of
life and customs of the New World. Here we see the New World
reworked – re-presented – within European aesthetic conventions,
Western “ways of seeing.” Different images of America are
superimposed on one another. De Bry, for example, transformed the
simple, unpretentious sketches which John White had produced in
1587 of the Algonquin Indians he had observed in Virginia. Facial
features were retouched, gestures adjusted, and postures reworked
according to more classical European styles. The effect overall, Hugh
Honour observes, was “to tame and civilize the people White had
observed so freshly” (Honour, 1976, p. 75).
A major object of this process of idealization was Nature itself. The
fertility of the Tropics was astonishing even to Mediterranean eyes.
Few had ever seen landscapes like those of the Caribbean and Central
America. However, the line between description and idealization is
almost impossible to draw. In describing Cuba, for example, Columbus
refers to “trees of a thousand kinds … so tall they seem to touch the
sky,” sierras and high mountains “most beautiful and of a thousand
– shapes,” nightingales and other birds, marvellous pine groves, fertile
plains and varieties of fruit (quoted in Honour, 1976, p. 5). Columbus’s
friend, Peter Martyr, later used his descriptions to express a set of rich
themes which resound across the centuries:
The inhabitants live in that Golden World of which old writers
speak so much, wherein men lived simply and innocently,
without enforcement of laws, without quarrelling, judges and
libels, content only to satisfy Nature … [There are] naked girls so
beautiful that one might think he [sic] beheld those splendid
naiads and nymphs of the fountains so much celebrated by the
ancients.
(quoted in Honour, 1978, p. 6)
The key themes in this passage are worth identifying since they
reappear in later variants of “the West and the Rest”:
1 the Golden World; an Earthly Paradise;
2 the simple, innocent life;
3 the lack of developed social organization and civil society;
4 people living in a pure state of Nature;
——‘——– —~~–
210 FORMATIONS OF MODERNITY
5 the frank and open sexuality; the nakedness; the beauty of the
women.
In these images and metaphors of !he New World as an Earthly
Paradise, a Golden Age, or Utopia, we can see a powerful European
fantasy being constructed.
4.5 Sexual fantasy
Sexuality was a powerful element in the fantasy which the West
constructed, and the ideas of sexual innocence and experience, sexual
domination and submissiveness, play out a complex dance in the
discourse of “the West and the Rest.”
When Captain Cook arrived in Tahiti in 1769, the same idyll of a
sexual paradise was repeated allover again. The women were
extremely beautiful, the vegetation lush and tropical, the life simple,
innocent, and free; Nature nourished the people without the apparent
necessity to work or cultivate; the sexuality was open and unashamed _
untroubled by the burden of European guilt. The naturalist on
Bougainville’s voyage to the Pacific said that the Tahitians were
“without vice, prejudice, needs or dissention and knew no other god
but Love” (Moorhead, 1968, p. 51). “In short,” Joseph Banks, the
gentleman-scientist who accompanied Cook, observed, “the scene that
we saw was the truest picture of an Arcadia, of which we were going to
be kings, that the imagination can form” (quoted in Moorhead, 1987, p.
38). As Cook’s biographer, J.C. Beaglehole, remarks, “they were
standing on the. beach of the dream-world already, they walked straight
into the Golden Age and embraced their nymphs” (quoted in
Moorhead, 1968, p. 66). The West’s contemporary image of tropical
paradise and exotic holidays still owes much to this fantasy.
Popular accounts by other explorers, such as Amerigo Vespucci
(1451-1512), were explicit – where Columbus had been more reticent-
about the sexual dimension. New World people, Vespucci said, “lived
according to Nature,” and went naked and unashamed; “the
women … remained attractive after childbirth, were libidinous, and
enlarged the penises of their lovers with magic potions” (quoted in
Honour, 1976, p. 56).
The very language of exploration, conquest and domination was
strongly marked by gender distinctions and drew much of its
subconscious force from sexual imagery (see figure 6.3). In figure 6.3,
“Europe” (Amerigo Vespucci) stands bold and upright, a commanding
male figure, his feet firmly planted on terra firma. Around him are the
insignia of power: the standard of Their Catholic Majesties of Spain,
surmounted by a cross; in his left hand, the astrolabe that guided him,
the fruit of western knowledge; behind him, the galleons, sails
billowing. Vespucci presents an image of supreine mastery. Hulme
comments that, “In line with existing European conventions, the ‘new’
continent was often allegorized as a woman” – here, naked, in. a
hammock, surrounded by the emblems of an exotic landscape: strange
plants and animals and, above all, a cannibal feast (see Hulme, 1986, p.
xii).
THE WEST AND THE REST: DISCOURSE AND poWER 211
Figure6.3 Europe encounters America(vander Straet, c. 1600)
4.6 Mis-recognizing difference
Said says that “the essence of Oriental ism is the ineradicable
distinction between Western superiority and Oriental inferiority” (Said,
1985, p. 42). How was this strong marking of difference constructed?
Europeans were immediately struck by what they interpreted as the
absence of government and civil society – the basis of all “civilization”
– among peoples of the New World. In fact these peoples did have
several, very different, highly elaborated social structures. The New
World the Europeans discovered was already home to millions of
people who had lived there for centuries, whose ancestors had migrated
to America from Asia across the neck of land which once connected
the tWo continents. It is estimated that sixteen million people were
living in the western hemisphere when the Spanish “discovered” it.
The highest concentration was in Mexico, while only about a million
lived in North America. They had very different standards and styles of
life. The Pueblo of Central America were village people. Others were
hunter-gatherers on the plains and in the forests. The Arawaks of the
Caribbean islands had a relatively simple type of society based on
subsistence farming and fishing. Further North, the Iroquois of the
Carolinas were fierce, nomadic hunters.
The high civilization of the Maya, with its dazzling white cities, was
based on a developed agriculture; it was stable, literate, and composed
of a federation of nations, with a complex hierarchy of government.
The civilizations of the Aztecs (Mexico) and the Inca (Peru) were both
large, complex affairs, based on maize cultivation and with a richly
developed art, culture, and religion. Both had a complex social
structure and a centralized administrative system, and both were
~——_._-
~./~
212
FORMATIONS OF MODERNITY
capable of extraordinary engineering feats. Their temples outstripped in
size anything in Europe, and the Royal Road of the Incas ran for nearly
2000 miles through mountainous terrain – further than the extent of the
Roman empire from York to Jerusalem-‘(see Newby, 1975, pp. 95-7).
These were functioning societies. What they were not was
“European.” What disturbed western expectations, what had to be
negotiated and explained, was their difference. As the centuries passed,
Europeans came to know more about the specific characteristics of
different “native American” peoples. Yet, in everyday terms, they
persisted in describing them all as “Indians,” lumping all distinctions
together and suppressing differences in one, inaccurate stereotype (see
Berkhofer, 1978).
Another illustration of the inability to deal with difference is
provided by Captain Cook’s early experience of Tahiti (1769). The
Englishmen knew that the Tahitians held property communally and
that they were therefore unlikely to possess a European concept of
“theft.” In order to win over the natives, the crew showered them with
gifts. Soon, however, the Tahitians began to help themselves. At first
the pilfering amused the visitors. But when the natives snatched
Banks’s spyglass and snuff-box, he threatened them with his musket
until they were returned. Cook’s crew continued to be plagued by
incidents like this. A similar misunderstanding was to lead to Cook’s
death at the hands of the Hawaiians, in 1779.
The first actual contact with local inhabitants was often through an
exchange of gifts, quickly followed by a more regular system of trade.
Eventually, of course, this trade was integrated into a whole
commercial system organized by Europe. Many early illustrations
represent the inauguration of these unequal exchanges (see figure 6.4).
In Theodor de Bry’s famous engraving of Columbus being greeted by
the Indians, Columbus stands in exactly the same heroic pose as
Vespucci (“Europe”) in van der Straet’s engraving. On the left, the
Cross is being planted. The natives (looking rather European) come,
bearing gifts and offering them in a gesture of welcome. As Columbus
noted in his log-book, the natives were “marvellously friendly towards
us.” “In fact,” he says, disarmingly, “they very willingly traded
everything they had” (Columbus, 1969, p. 55). Subsequent illustrations
showed the Indians laboring to produce gold and sugar (described by
the caption as a “gift”) for the Spaniards.
The behavior of the Europeans was governed by the complex
understandings and norms which regulated their own systems of
monetary exchange, trade, and commerce. Europeans assumed that,
since the natives did not have such an economic system, they therefore
had no system at all and offered gifts as a friendly and suppliant
gesture to visitors whose natural superiority they instantly recognized.
The Europeans therefore felt free to organize the continuous supply of
such “gifts” for their own benefit. What the Europeans found difficult to
comprehend was that the exchange of gifts was part of a highly
complex, but different, set of social practices – the practices of
reciprocity – which only had meaning within a certain cultural context.
Caribbean practices were different from, though as intricate in their
,..,,,.’ilif{!P”
THE WEST AND THE REST: DISCOURSE AND POWER 213
Figure 6.4 Columbus being greeted by the Indians (de Bry, 1590)
social meaning and effects as, the norms and practices of European
exchange and commerce.
4.7 Ritualsof degradation
The cannibal feast in the corner of the van der Straet engraving (figure
6.3) was an intrusive detail. It points to a set of themes, evident from
the first contact, which were, in fact, the reverse side – the exact
opposites – of the themes of innocence, idyllic simplicity, and
proximity to Nature discussed earlier. Itwas as if everything which
Europeans represented as attractive and enticing about the natives
could also be used to represent the exact opposite: their barbarous and
depraved character. One account of Vespucci’s voyages brought these
two sides together in the same passage: “The people are thus
naked … well-formed in body, their heads, necks, arms, privy part, feet
of women and men slightly covered with feathers. No one owns
anything but all things are in common …. The men have as wives
those that please them, be they mothers, sisters or friends … They also
fight with each other. They also eat each other” (quoted in Honour,
1976, p. 8).
There were disturbing reversals being executed in the discourse here.
The innocent, friendly people in their hammocks could also be
exceedingly unfriendly and hostile. Living close to Nature meant that
•• -.,.—_ ..,,_. L….. _ ……. __ _ .~. –_
214 FORMATIONS OF MODERNITY
they had no developed culture – and were therefore “uncivilized.”
Welcoming to visitors, they could also fiercely resist and had war-like
rivalries with other tribes. (The New World was no freer of rivalry,
competition, conflict, war, and violence than the Old.) Beautiful
nymphs and naiads could also be “warlike and savage.” At a moment’s
notice, Paradise could turn into “barbarism.” Both versions of the
discourse operated simultaneously. They may seem to negate each
other, but it is more accurate to think of them as mirror-images. Both
were exaggerations, founded on stereotypes, feeding off each other.
Each required the other. They were in opposition, but systematically
related: part of what Foucault calls a “system of dispersion.”
From the beginning, some people described the natives of the New
World as “lacking both the power of reason and, the knowledge of
God”; as “beasts in human form.” It is hard, they said, to believe God
had created a race so obstinate in its viciousness and bestiality. The
sexuality which fed the fantasies of some, outraged many others. The
natives were more addicted, it was said, to incest, sodomy, and
licentiousness than any other race. They had no sense of justice, were
bestial in their customs, inimical to religion. The characteristic which
condensed all this into a single image was their (alleged) consumption
of human flesh.
The question of cannibalism represents a puzzle which has never
been resolved. Human sacrifice – which may have included
cannibalism – was associated with some religious rituals. There may
have been ritual sacrifice, involving some cannibalism, of captured
enemies. But careful reviews of the relevant literature now suggest that
the hard evidence is much sketchier and more ambiguous than has
been assumed. The extent of any cannibalism was considerably
exaggerated: it was frequently attributed by one tribe to “other people”
– who were rivals or enemies; much of what is offered as having been
witnessed first-hand turns out to be second- or third-hand reports; the
practice had usually just ended months before the European visitors
arrived. The evidence that, as a normal matter of course, outside ritual
occasions, New World Indians regularly sat down to an evening meal
composed of juicy limbs of their fellow humans is extremely thin (see,
for example, the extensive analysis of the anthropological literature in
Arens, 1978).
Peter Hulme (1986) offers a convincing account of how cannibalism
became the prime symbol or signifier of “barbarism,” thus helping to fix
certain stereotypes. Columbus reported (January 13, 1493) that in
Hispaniola he met a warlike group, whom he judged “must be one of
the Caribs who eat men” (Columbus, 1969, p. 40). The Spanish divided
the natives into two distinct groupings: the “peaceful” Arawaks and the
“warlike” Caribs. The latter were said to invade Arawak territory, steal
their wives, resist conquest, and be “cannibals.” What started as a way
of describing a social group turned out to be a way of “establishing
which Amerindians were prepared to accept the Spaniards on the
latter’s terms, and which were hostile, that is to say prepared to defend
their territory and way of life” (Hulme, 1986, p..72).
In fact, so entrenched did the idea become that the “fierce” Caribs
THE WEST AND THE REST: DISCOURSE AND POWER 215
were eaters of human flesh, that their ethnic name (Carib) came to be
used to refer to anyone thought guilty of this behavior. As a result, we
today have the word “cannibal,” which is actually derived from the
name “Carib.”
4.8 Summary: stereotypes, dualism, and “splitting”
We can now try to draw together our sketch of the formation and
modes of operation of this discourse or “system of representation” we
have called “the West and the Rest.”
Hugh Honour, who studied European images of America from the
period of discovery onwards, has remarked that “Europeans
increasingly tended to see in America an idealized or distorted image of
their own countries, on to which they could project their own
aspirations and fears, their self-confidence and … guilty despair”
(Honour, 1976, p. 3). We have identified some of these discursive
strategies in this section. They are:
1 idealization;
2 the projection of fantasies of desire and degradation;
3 the failure to recognize and respect difference;
4 the tendency to impose European categories and norms, to see
difference through the modes of perception and representation of
the West.
These strategies were all underpinned by the process known as
stereotyping. A stereotype is a one-sided description which results from
the collapsing of complex differences into a simple “cardboard cut-
out.” Different characteristics are run together or condensed into one.
This exaggerated simplification is then attached to a subject or place. Its
characteristics become the signs, the “evidence,” by which the subject
is known. They define its being, its essence. Hulme noted that,
As always, the stereotype operates principally through a judicious
combination of adjectives, which establish (certain] characteristics
as (if they were] eternal verities (“truths”), immune from the
irrelevancies of the historical moment: (e.g.) “ferocious”,
“warlike”, “hostile”, “truculent and vindictive” – these are present
as innate characteristics, irrespective of circumstances;
… [consequently, the Caribs] were locked as “cannibals” into a
realm of “beingness” that lies beyond question. This stereotypical
dualism has proved stubbornly immune to all kinds of
contradictory evidence.
(Hulme, 1986, pp. 49-50)
By “stereotypical dualism” Hulme means that the stereotype is split
into two opposing elements. These are two key features of the discourse
of “the Other”:
1 First, several characteristics are collapsed into one simplified figure
which stands for or represents the essence of the people; this is
stereotyping.
~~~ …… .,..—.=;;…~~__ … •__ • •. ._. ._._u
~
216 FORMATIONS OF MODERNITY
2 Second, the stereotype is split into two halves – its “good” and
“bad” sides; this is “splitting” or dualism.
Far from the discourse of “the West and the Rest” being unified and
monolithic, “splitting” is a regular feature of it. The world is first
divided, symbolically, into good-bad, us-them, attractive-disgusting,
civilized-uncivilized, the West-the Rest. All the other, many
differences between and within these two halves are collapsed,
simplified – i.e. stereotyped. By this strategy, the Rest becomes defined
as everything that the West is not – its mirror image. It is represented
as absolutely, essentially, different, other: the Other. This Other is then
itself split into two “camps”: friendly-hostile, Arawak-Carib, innocent-
depraved, noble-ignoble.
5 “Inthe Beginning All the World was
America”
Writing about the use of stereotypes in the discourse of “the Other,”
Sander Gilman argues that “these systems are inherently bi-polar (i.e.
polarized into two parts), generating pairs of antithetical signifiers (i.e.
words with apparently opposing meanings). This is how the deep
structure of the stereotype reflects the social and political ideologies of
the time” (Gilman, 1985, p. 27). He goes on to say:
With the split of both the self and the world into “good” and
“bad” objects, the “bad” self is distanced and identified with the
mental representation of the “bad” object. This act of projection
saves the self from any confrontation with the contradictions
present in the necessary integration of “bad” and “good” aspects
of the self. The deep structure of our own sense of self and the
world is built upon the illusionary [sic) image of the world
divided into two camps, “us” and “them”. “They” are either
“good” or “bad”.
(Gilman, 1985, p. 17)
The example Gilman gives is that of the “noble” versus the “ignoble
savage.” In this section, we examine the “career” of this stereotype.
How did it function in the discourse of “the West and the Rest”? What
was its influence on the birth of modem social science?
5.1 Are they ”true men”?
The question of how the natives and nations of the New World should
be treated in the evolving colonial system was directly linked to the
question of what sort of people and societies they were – which in turn
depended on the West’s knowledge of them, on how they were
represented. Where did the Indians stand in the order of the Creation?
Where were their nations placed in the order of civilized societies?
Were they “true men” (sic)? Were they made in God’s image? The point
THE WEST AND THE REST: DISCOURSE AND POWER 217
was vital because if they were “true men” they could not be enslaved.
The Greek philosophers argued that man (women rarely figured in
these debates) was a special creation, endowed with the divine gift of
reason; the Church taught that Man was receptive to divine grace. Did
the Indians’ way of life, their lack of “civilization,” mean that they
were so low on the scale of humanity as to be incapable of reason and
faith?
The debate raged for most of the fifteenth century. Ferdinand and
Isabella issued decrees saying that “a certain people called Cannibals”
and “any, whether called cannibals or not, who were not docile” could
be enslaved. One view was that “they probably descended from another
Adam … born after the deluge and … perhaps have no souls” (see
Honour, 1978, p. 58). However, Bartolome de Las Casas (1474-1566),
the priest who made himself the champion of the Indians, protested
vigorously at the brutality of the Spaniards in putting Indians to work
as forced labor. Indians, he insisted, did have their own laws, customs,
civilization, religion, and were “true men” whose cannibalism was
much exaggerated. “All men,” Las Casas claimed, “however barbarous
and bestial … necessarily possess the faculty of Reason … ” (quoted by
Honour, 1978, p. 59). The issue was formally debated before Emperor
Charles X at Valladolid in 1550.
One paradoxical outcome of Las Casas’ campaign was that he got
Indian slavery outlawed, but was persuaded to accept the alternative of
replacing Indians with African slaves, and so the door opened to the
horrendous era of New’World African slavery. A debate similar to that
about the Indians was held about African slavery prior to
Emancipation. The charter of the Royal Africa Company, which
organized the English slave trade, defined slaves as “commodities.” As
slavery expanded, a series of codes was constructed for the Spanish,
French, and English colonies governing the status and conduct of
slaves. These codes defined the slave as a chattel- literally, “a thing,”
not a person. This was a problem for some churches. But in the British
colonies the Church of England, which was identified with the planters,
accommodated itself to this definition without too much difficulty, and
made little effort to convert slaves until the eighteenth century. Later,
however, the Dissenters in the anti-slavery movement advocated
abolition precisely because every slave was “a man and brother” (see
Hall, 1991).
5.2 “Noble” vs “ignOble savages”
Another variant of the same argument can be found in the debate about
the “noble” versus the “ignoble savage.” The English poet John Dryden
provides one of the famous images of the “noble savage”:
I am as free as Nature first made man,
E’re the base Laws of Servitude began,
When wild in woods the noble Savage ran.
(The Conquest of Granada, I.I.i.207-9)
218 FORMATIONS OF MODERNITY
– I
Earlier, the French philosopher Montaigne, in his essay Des Canniboles
(1580), had placed his noble savage in America. The idea quickly took
hold on the European imagination. The famous painting of “The
Different Nations of America” by Le Brun in Louis XIV’s (1638-1715)
Versailles Palace was dominated by a “heroic” representation of an
American Indian – grave, tall, proud, independent, statuesque, and
naked (see Honour, 1978, p. 118). Paintings and engravings of
American Indians dressed like ancient Greeks or Romans became
popular. Many paintings of Cook’s death portrayed both Cook and the
natives who killed him in “heroic” mold. As Beaglehole explains, th~
Pacific voyages gave new life and impetus to the idealization of the
“noble savage,” who “entered the study and drawing room of Europe in
naked majesty, to shake the preconceptions of morals and politics” (in
Moorhead, 1987, p. 62). Idealized “savages” spoke on stage in ringing
tones and exalted verse. The eponymous hero in Aphra Behn’s novel
Oroonoko (1688), was one of the few “noble” Africans (as opposed to
American Indians) in seventeenth-century literature, and was fortunate
enough to have “long hair, a Roman nose and shapely mouth.”
“Heroic savages” have peopled adventure stories, Westerns, and
other Hollywood and television films ever since, generating an
unending series of images of “the Noble Other.”
The “noble savage” also acquired sociological status. In 1749, the
French philosopher Rousseau produced an account of his ideal form of
society: simple, unsophisticated man living in a state of Nature,
unfettered by laws, government, property, or social divisions. “The
savages of North America,” he later said in The Social Contract, “still
retain today this method of government, and they are very well
governed” (Rousseau, 1968, p. 114). Tahiti was the perfect fulfillment
of this preconceived idea – “one of those unseen stars whieh eventually
came to light after the astronomers have proved that it must exist”
(Moorhead, 1987, p. 62).
The French Pacific explorer Bougainville (1729-1811) had been
captivated by the way of life on Tahiti. Diderot, the philosopher and
editor of the Encyclopedie (see chapter 1), wrote a famous Supplement
about Bougainville’s voyage, warning Tahitians against the West’s
intrusion into their innocent happiness. “One day,” he prophesied
correctly, “they [Europeans] will come, with crucifix in one hand and
the dagger in the other to cut your throats or to force you to accept
their customs and opinions” (quoted in Moorhead, 1987). Thus the
“noble savage” became the vehicle for a wide-ranging critique of the
over-refinement, religious hypocrisy, and divisions by social rank that
existed in the West.
This was only one side of the story. For, at the same time, the
opposite image – that of the “ignoble savage” – was becoming the
vehicle for a profound reflection in European intellectual circles on the
nature of social development. Eighteenth-century wits, like Horace
Walpole, Edmund Burke, and Dr Johnson, poured scorn on the idea of
the noble savage. Ronald Meek has remarked that contemporary notions
of savagery influenced eighteenth-century social science by generating a
critique of society through the idea of the noble savage; “It is not quite
THE WEST AND THE REST. DISCOURSE AND POWER 219
so well known … that they also stimulated the emergence of a new
theory of the development of society through the idea of the ignoble
savage” (Meek, 1976, p. 2).
The questions which concerned the social philosophers were: What
had led the West to its high point of refinement and civilization? Did
the West evolve from the same simple beginnings as “savage society” or
were there different paths to “civilization”?
Many of the precursors and leading figures of the Enlightenment
participated in this debate. Thomas Hobbes, the political philosopher,
argued in Leviathan (1651) that it was because of their lack of
“industry … and consequently no culture of the earth, no navigation,
nor use of commodities” that “the savage people in many places of
America … live at this day in [their] brutish manner” (Hobbes, 1946,
pp. 82-3). The English satirist Bernard Mandeville, in his Fable of the
Bees (1723), identified a series of “steps” or stages in which economic
factors like the division oflabor, money, and the invention of tools
played the major part in the progress from “savagery” to “civilization.”
The philosopher John Locke claimed that the New World provided a
prism through which one could see “a pattern of the first ages in Asia
and Europe” – the origins from which Europe had developed. “In the
beginning,” Locke said, “all the World was America” (Locke, 1976, p.
26). He meant by this that the world (i.e. the West) had evolved from a
stage very much like that discovered in America – untilled,
undeveloped, and uncivilized. America was the “childhood of
mankind,” Locke claimed, and Indians should be classed with
“children, idiots and illiterates because of their inability to reason in
abstract, speculative … terms” (quoted in Marshall and Williams, 1982,
p.192).
5.3 The history of “rude” and “refined” nations
The “noble-ignoble” and the “rude-refined” oppositions belonged to
the same discursive formation. This “West and the Rest” discourse
greatly influenced Enlightenment thinking. Itprovided the framework
of images in which Enlightenment social philosophy matured.
Enlightenment thinkers believed that there was one path to civilization
and social development, and that all societies could be ranked or
placed early or late, lower or higher, on the same scale. The emerging
“science of society” was the study of the forces which had propelled all
societies, by stages, along this single path of development, leaving
some, regrettably, at its “lowest” stage – represented by the American
savage – while others advanced to the summit of civilized development
– represented by the West.
This idea of a universal criterion of progress modelled on the West
became a feature of the new “social science” to which the
Enlightenment gave birth. For example, when Edmund Burke wrote to
the Scottish Enlightenment historian William Robertson on the
publication of his History of America (1777), he said that “the great
map of Mankind is unrolled at once, and there is no state or gradation
of barbarism, and no mode of refinement which we have not at the
220 FORMATIONS OF MODERNITY
same moment under our view; the very different civility of Europe and
China; the barbarism of Persia and of Abyssinia; the erratic manners of
Tartary and of Arabia; the savage state of North America and of New
Zealand” (quoted by Meek, 1976, p. 173). Enlightenment social science
reproduced within its own conceptual framework many of the
preconceptions and stereotypes of the discourse of “the West and the
Rest.”
The examples are too voluminous to refer to in detail. Meek argues
that “No one who reads the work of the French and Scottish pioneers
[of social science) of the 1750s can fail to notice that all of them,
without exception, were very familiar with the contemporary studies of
the Americans; that most of them had evidently pondered deeply about
their significance and that some were almost obsessed by them …. The
studies of Americans provided the new social scientists with a
plausible working hypothesis about the basic characteristics of the
“first” or “earliest” stage of socio-economic development” (Meek, 1976,
p. 128). Many of the leading names of the French Enlightenment –
Diderot, Montesquieu, Voltaire, Turgot, Rousseau – used the studies of
early American Indians in this way.
This is also the case with the Scottish Enlightenment. In Adam
Smith’s Theory of the Moral Sentiments (1759), American Indians are
used as the pivot for elaborate contrasts between “civilized nations”
and “savages and barbarians.” They are also pivotal in Henry Kames’s
Sketches of the History of Man (1774), John Millar’s Origin of the
Distinction of Ranks (1771), and Adam Ferguson’s Essay on the History
of Civil Society (1767).
The contribution which this debate about “rude-refined nations”
made to social science was not simply descriptive. It formed part of a
larger theoretical framework, about which the following should be
noted:
1 It represented a decisive movement away from mythological,
religious and other “causes” of social evolution to what are clearly
recognizable as material causes – sociological, economic,
environmental, etc. .
2 It produced the idea that the history of “mankind” (sic) occurred
along a single continuum, divided into a series of stages.
3 Writers differed over precisely which material or sociological factors
they believed played the key role in propelling societies through
these stages. But one factor assumed increasing importance – the
“mode of subsistence”:
In its most specific form, the theory was that society had
“naturally” or “normally” progressed over time through four more
or less distinct and consecutive stages, each corresponding to a
different mode of subsistence, these stages being defined as
hunting, pasturage, agriculture and commerce. To each of these
modes of subsistence … there corresponded different sets of
ideas and institutions relating to law, property, and government
and also different sets of customs, manners and morals.
(Meek, 1976, p. 2)
THE WEST AND THE REST: OISCOURSE AND POWER 221
Here, then, is a surprising twist. The Enlightenment aspired to being a
“science of man.” Itwas the matrix of modern social science. It
provided the language in which “modernity” first came to be defined.
In Enlightenment discourse, the West was the model, the prototype,
and the measure of social progress. It was western progress, civilization,
rationality, and development that were celebrated. And yet, all this
depended on the discursive figures of the “noble vs ignoble savage,”
and of “rude and refined nations” which had been formulated in the
discourse of “the West and the Rest.” So the Rest was critical for the
formation of western Enlightenment – and therefore for modern social
science. Without the Rest (or its own internal “others”), the West would
not have been able to recognize and represent itself as the summit of
human history. The figure of “the Other,” banished to the edge of the
conceptual world and constructed as the absolute opposite, the
negation, of everything which the West stood for, reappeared at the
very center of the discourse of civilization, refinement, modernity, and
development in the West. “The Other” was the “dark” side – forgotten,
repressed, and denied; the reverse image of enlightenment and
modernity.
6 From’ ”the West and the Rest” to
Modern Sociology
In response to this argument, you may find yourself saying – “Yes,
perhaps the early stages of the ‘science of man’ were influenced by the
discourse of ‘the West and the Rest.’ But all that was a long time ago.
Since then, social science has become more empirical, more ‘scientific.’
Sociology today is, surely, free of such ‘loaded images’?” But this is not
necessarily the case. Discourses don’t stop abruptly. They go on
unfolding, changing shape, as they make sense of new circumstances.
They often carry many of the same unconscious premises and
unexamined assumptions in their blood-stream.
For example, some of you may have recognized in the Enlightenment
concept of “modes of subsistence” the outline of an idea which Karl
Marx (1818-83), a “founding father” of modern sociology, was
subsequently to develop into one of the most powerful sociological
tools: his theory that society is propelled forward by the class struggle;
that it progresses through a series of stages marked by different modes
of production, the critical one for capitalism being the transition from
feudalism to capitalism. Of course, there is considerable divergence
between the Enlightenment’s “four stages of subsistence” and Marx’s
“modes of production.” But there are also some surprising similarities.
Inhis Grundrisse, Marx speaks inbroad outlines of the Asiatic, ancient,
feudal, and capitalist or bourgeois modes of production. He argues that
each is dominated by a particular social class which expropriates the
economic surplus through a specific set of social relations. The Asiatic
mode (which is only sketchily developed), is that to which, in Marx’s
— _._——‘-
222 FORMATlDNS OF MODERNITY
view, countries such as China, India, and those of Islam belong. It is
characterized by: (a) stagnation, (b) an absence of dynamic class
struggle, and (c) the dominance of a swollen state acting as a sort of
universal landlord. The conditions for capitalist development are here
absent. Marx hated the capitalist system; nevertheless, he saw it, in
contrast with the Asiatic mode, as progressive and dynamic, sweeping
old structures aside, driving social development forward.
There are some interesting parallels here with Max Weber (1864-
1920), another of sociology’s founding fathers. Weber used a very
dualistic model which contrasted Islam with Western Europe in terms
of modern social development. For Weber, the essential conditions for
the transition to capitalism and modernity are: (a) ascetic forms of
religion, (b) rational forms of law, (c) free labor, and (d) the growth of
cities (see chapter 5 above). All these, in his view, were missing from
Islam, which he represented as a “mosaic” of tribes and groups, never
cohering into a proper social system, but existing under a despotic rule
which absorbed social conflicts in an endlessly repeating cycle of
factional struggles, with Islam as its monolithic religion. Power and
privilege, Weber believed, had been kept within, and rotated between,
the ruling Islamic families, who merely siphoned off the wealth
through taxation. He called this a “patrimonial” or “prebendary” form
of authority. Unlike feudalism, it did not provide the preconditions for
capitalist accumulation and growth.
These are, of course, some of the most complex and sophisticated
models in sociology. The question of the causes and preconditions for
the development of capitalism in the West have preoccupied historians
and social scientists for centuries.
However, it has been argued by some social scientists that both
Marx’s notion of the “Asiatic” mode of production and Weber’s
“patrimonial” form of domination contain traces of, or have been
deeply penetrated by, “Orientalist” assumptions. Or, to put it in our
terms, both models provide evidence that the discourse of “the West
and the Rest” is still at work in some of the conceptual categories, the
stark oppositions and the theoretical dualisms of modern sociology.
In his studies of Weber and Islam (1974) and Marx and the End of
Orientalism (1978), Bryan Turner has argued that both sociology and
Marxism have been unduly influenced by “Orientalist” categories, or, if
you lift the argument out of its Middle Eastern and Asian context, by
the discourse of “the West and the Rest”:
This can be seen … in Weber’s arguments about the decline of
Islam, its despotic political structure and the absence of
autonomous cities …. Weber employs a basic dichotomy between
the feudal economies of the West and the prebendal/patrimonial
political economies of the East. … [He] overlays this
discussion … with two additional components which have
become the staples of the internalist version of development – the
“Islamic ethic” and the absence of an entrepreneurial urban
bourgeoisie.
(Turner, 1978, pp. 7,45-6)
THE WEST AND THE REST: DISCOURSE AND POWER 223
Marx’s explanation of the lack of capitalist development in the East is
very different from Weber’s. But his notion that this was due to the
“Asiatic mode of production” takes a similar path. Turner summarizes
Marx’s argument thus:
Societies dominated by the “Asiatic” mode of production have no
internal class conflicts and are consequently trapped within a
static social context. The social system lacks a basic ingredient of
social change, namely class struggle between landlords and an
exploited peasantry … [For example] “Indian society has no
history at all.”
(Turner, 1978, pp. 26-7)
Despite their differences, both Weber and Marx organize their
arguments in terms of broad, simple, contrasting oppositions which
mirror quite closely the West-Rest, civilized-rude, developed-
backward oppositions of “the West and the Rest” discourse. Weber’s is
an “internalist” type of explanation because “he treats the main
problems of ‘backward societies’ as a question of certain characteristics
internal to societies, considered in isolation from any international
societal context” (Turner, 1978, p. 10). Marx’s explanation also looks
like an “internalist” one. But he adds certain “externalist” features. By
“externalist” we mean “relating to a theory of development which
identifies the main problems facing ‘developing’ societies as external to
the society itself, which is treated as a unit located within a structured
international context” (see Turner, 1978, p. 11). In this chapter, we
have adopted an “extemalist” or “global” rather than a purely
“internalist” account of the rise of the idea of the West.
However, these additional features of Marx’s argument lead his
explanation in a very surprising direction. “Asiatic”-type societies, he
argues, cannot develop into modern ones because they lack certain pre-
conditions. Therefore, “only the introduction of dynamic elements of
western capitalism” can trigger development. This makes “capitalist
colonialism” a (regrettable) historical necessity for these societies, since
it alone can “destroy the pre-capitalist modes which prevent them from
entering a progressive historical path.” Capitalism, Marx argues, must
expand to survive, drawing the whole world progressively into its net;
and it is this expansion which “revolutionizes and undermines
pre-capitalist modes of production at the periphery of the capitalist
world” (Turner, 1978, p. 11). Many classical Marxists have indeed
argued that, however stunting and destructive it may have been, the
expansion of western capitalism through conquest and colonization was
historically inevitable and would have long-term progressive outcomes
for “the Rest.”
Earlier, we discussed some of the forces which pushed a developing
Western Europe to expand outwards into “new worlds.” But whether
this was inevitable, whether its effects have been socially progressive,
and whether this was the only possible path to “modernity” are
subjects increasingly debated in the social sciences today (as is
discussed in part ill). Inmany parts of the world, the expansion of
western colonization has not destroyed the pre-capitalist barriers to
224 FORMA nONS OF MODERNITY
development. It has conserved and reinforced them. Colonization and
imperialism have not promoted economic and social development in
these societies, most of which remain profoundly under-developed.
Where development has taken place, it has often been of the
“dependent” variety.
The destruction of alternative ways of life has not ushered in a new
social order in these societies. Many remain in the grip of feudal ruling
families, religious elites, military cliques, and dictators who govern
societies beset by endemic poverty. The destruction of indigenous
cultural life by western culture is, for most of them, a very mixed
blessing. And as the human, cultural, and ecological consequences of
this form of “western development” become more obvious, the question
of whether there is only one path to modernity is being debated with
increasing urgency. The historically inevitable and necessarily
progressive character of the West’s expansion into the Rest is no longer
as obvious as perhaps it once seemed to western scholars.
We must leave these issues as open questions at this stage. However,
this is a useful point to summarize the main thrust of the argument of
this chapter.
7 Conclusion
In the early chapters of this book, we looked at how the distinctive
form of society which we call “modern” emerged, and the major
processes which led to its formation. We also looked at the emergence
of the distinctive form of knowledge which accompanied that society’s
formation – at what the Enlightenment called the “sciences of man,”
which provided the framework within which modern social science
and the idea of “modernity” were formulated. On the whole, the
emphasis in those chapters was “internalist.” Though the treatment was
comparative – acknowledging differences between different societies,
histories, and tempos of development – the story was largely framed
from within Western Europe (the West) where these processes of
formation first emerged.
This chapter reminds us that this formation was also a “global”
process. It had crucial “externalist” features – aspects which could not
be explained without taking into account the rest of the world, where
these processes were not at work and where these kinds of society did
not emerge. This is a huge topic in its own right and we could tell only
a small part of the story here. We could have focused on the economic,
political, and social consequences of the global expansion of the West;
instead, we briefly sketched the outline history of that expansion, up to
roughly the eighteenth century. We also wanted to show the cultural
and ideological dimensions of the West’s expansion. For if the Rest
was necessary for the political, economic, and social formation of the
West, it was also essential to the West’s formation both of its own
sense of itself – a “western identity” – and of western forms of
knowledge.
~
.,~,.
“‘~’:i.. , “‘fI..:
< .~;,
THE WEST AND THE REST: DISCOURSE AND POWER 225
This is where the notion of “discourse” came in. A discourse is a
way of talking about or representing something. It produces knowledge
that shapes perceptions and practice. It is part of the way in which
power operates. Therefore, it has consequences for both those who
employ it and those who are “subjected” to it. The West produced
many different ways of talking about itself and “the Others.” But what
we have called the discourse of “the West and the Rest” became one of
the most powerful and formative of these discourses. It became the
dominant way in which, for many decades, the West represented itself
and its relation to “the Other.” In this chapter, we have traced how this
discourse was formed and how it worked. We analyzed it as a “system
of representation” – a “regime of truth.” It was as formative for the
West and “modern societies” as were the secular state, capitalist
economies, the modern class, race, and gender systems, and modern,
individualist, secular culture – the four main “processes” of our
formation story.
Finally, we suggest that, in transformed and reworked forms, this
discourse continues to inflect the language of the West, its image of
itself and “others,” its sense of “us” and “them,” its practices and
relations of power towards the Rest. It is especially important for the
languages of racial inferiority and ethnic superiority which still operate
so powerfully across the globe today. So, far from being a “formation”
of the past, and of only historical interest, the discourse of “the West
and the Rest” is alive and well in the modern world. And one of the
surprising places where its effects can still be seen is in the language,
theoretical models, and hidden assumptions of modern sociology itself.
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Titles
1.1 Where and what is ”the West”?
1 Introduction
Contents
The West and the Rest: Discourse
Stuart Hall
6
Titles
2 Europe Breaks Out
2.1 When and how did expansion begin?
Titles
2.2 Five main phases
2.3 The Age of Exploration
Titles
t
t
. _—-_._–_ ……………. -.-. __ … _-
Titles
2.4 Breaking the frame
Titles
~,~.~
::~
2.5 The consequences of expansion for the
Titles
3.1 What is a “discourse”?
3 Discourse and Power
Titles
3.3 Can a discourse be “innocent”?
:’0-< .
3.2 Discourse and ideology
Titles
4.1 Orientalism
4 Representing “the Other”
Titles
“r~’
:~’ti··
4.2 The “archive”
W_ .. __ . _.,,~._~ . ._. .- — . __ ..
Titles
4.3 A “regime of truth”
4.4 Idealization
Titles
~./ ~
4.5 Sexual fantasy
4.6 Mis-recognizing difference
Titles
, .. ,,,.’ilif{!P”
4.7 Rituals of degradation
Titles
~
4.8 Summary: stereotypes, dualism, and “splitting”
Titles
5 “In the Beginning All the World was
5.1 Are they ”true men”?
5.2 “Noble” vs “ignOble savages”
Titles
5.3 The history of “rude” and “refined” nations
Titles
6 From’ ”the West and the Rest” to
Titles
~.,~,.
7 Conclusion
References
Titles
I~————~————