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Entrepreneurship
- Does Etsy have a standard or disruptive business model? Chapter 4 discusses specific types of standard business models (p. 126) and specific types of disruptive business models (pp. 127 – 130). Clearly identify Etsy’s type of business model and explain your answer.
- Create a list of Esty’s “stakeholders”? Explain why you think each one is a stakeholder. (Hint: See Investopedia’s definition of a stakeholder: https://www.investopedia.com/terms/s/stakeholder.asp)
- How does Etsy create, deliver, and capture value for these stakeholders? Be as specific as possible.
- Etsy’s mission is to “re-imagine commerce in ways that build a more fulfilling and lasting world”. Do you think Etsy’s current business model achieves this mission? Do you have ideas for new ways it can achieve this mission?