Business letter reply– 300 -500words
Reply the email [request] as an Communications Director for a construction company and received an email from a direct report named Susan
- Read the Photos in the Employee Newsletter email from Susan Lathan and draft an email response.
4 -5 paragraphs
BusinessEmail Rubric
Subject Line
Subject line
clearly states the
main point of the
5points
Subject line is a
bit long (5+
words) or a bit
short (1 word) but
states the point of
the email
3points
Subject line does
not correspond to
the main point of
the email
2points
Subject line is
missing
0points
Greeting
professional
greeting that is
appropriate for the
audience; uses
the person’s first
name
5points
Email includes a
professional
greeting that is
adequate for the
audience but uses
the person’s first
and last name or
just the last name
3points
Email includes a
greeting but it is
not personalized
2points
Email lacks a
greeting
0points
Introductory
Comment
Email includes an
introductory
positive, relevant
comment
5points
it
Email includes
an introductory,
positive comment
but may be very
general
3points
Email includes an
introduction only
2points
Email lacks an
introductory
comment
0points
Content
Purpose of the
email is clear, as
is the outcome;
content is succinct
and well organized
and does not
include
unnecessary
information
5points
Purpose of the
email is clear, as
is the outcome;
content could be
better organized
3points
Purpose of the
email is not clear
and/or content is
poorly organized;
it took more than
one reading to
understand what
the email is about
2points
Email seems to be
a collection of
unrelated
statements; it is
difficult to figure
out what the
purpose is
0points
Closing and
Signature
Email includes a
complementary
closing and
signature with all
required items
(name,
title/position,
company name,
phone number)
5points
Email includes a
complementary
closing and
signature but the
signature is
incomplete
3points
Email may be
missing either a
complementary
closing or
signature
2points
Email lacks a
closing and
signature
0points
Writing
Conventions
Email looks
professional and
does not have any
formatting or
writing errors
5points
Email is well
presented with
minimal (<3)
formatting or
writing errors
3points
Email includes
several (3+)
formatting or
writing errors
2points
Email is poorly
presented and has
an accumulation
of writing errors
that interfere with
readability
0points